Leo Gebbie
@leogebbie
Tech industry analyst at @ccsinsight covering VR and AR, wearables, smartphones and other connected devices. Runner and fair-weather cyclist.
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http://ccsinsight.com/blog/author/leogebbie 09-06-2010 10:16:36
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Nice tie up early doors between Snapdragon and Manchester United - scanning the front of the shirt unlocks an AR experience. Looks like Qualcomm will be looking for plenty of opportunities to flex its tech through this new branding. Keen to see what comes next!