Keith Laughner (@laughnerkeith) 's Twitter Profile
Keith Laughner

@laughnerkeith

Director of Sales Development @ Invoca | I simplify the sales process | FOLLOW for tips & tricks

ID: 1408879711502041089

linkhttps://calendly.com/klaughner/15min calendar_today26-06-2021 20:07:58

1,1K Tweet

258 Followers

101 Following

Keith Laughner (@laughnerkeith) 's Twitter Profile Photo

Fun fact: If the last thing you want to do is to pick up the phone and dial. I mean, it is painful and you find zero enjoyment in it. Sales isn't for you. And that's ok. Find something you find enjoyment in while others are complaining. That's your superpower. #sales

Keith Laughner (@laughnerkeith) 's Twitter Profile Photo

9 ways to avoid burnout: - Pomodoro Technique - Exercise daily - Connect with coworkers - Spend quality time with family and friends - Take a vacation, even if it's just for the weekend - Meditate - 7-9 hours of sleep. - Audit your cal every week: Automate, eliminate #Sales

Keith Laughner (@laughnerkeith) 's Twitter Profile Photo

There’s never been a better time to stack talent in your org. The market is absolutely terrible (no doubt) But, I can’t believe how many absolute rockstars are out there right now. The companies that let them go should be ashamed of themselves. #sales

Keith Laughner (@laughnerkeith) 's Twitter Profile Photo

As SaaS sellers Is it more important to: - master the product - master the business case And why is it the business case? #sales

Keith Laughner (@laughnerkeith) 's Twitter Profile Photo

Your list is the problem. Doing everything right, but nothing works? Try this: - pull a report of closed/won opportunities - segment by vertical, revenue, titles, etc. - replicate what you learned when building your new list. Now you have a bullseye. #Sales

Keith Laughner (@laughnerkeith) 's Twitter Profile Photo

I get that research is important. I do… But, how long are you willing to put into someone who might not respond to you? Stay efficient. #sales

Keith Laughner (@laughnerkeith) 's Twitter Profile Photo

I don’t understand the hype around saying things like, “Do you mind if I tell you why I’m calling, and then you can decide if you want to hang up?” Why would anyone put hanging up in someone’s head? We’re trying to reduce brush offs, not create them #sales

Keith Laughner (@laughnerkeith) 's Twitter Profile Photo

#Marketing - if you’re sending sellers into the bush without ammo (Use cases, customer references, white papers, SOMETHING) They’re forced to stay high-level and can’t challenge prospects. Meaning, they’re set up to fail. Not chill. #sales #digitalmarketing

Keith Laughner (@laughnerkeith) 's Twitter Profile Photo

Did you know that 8-9 people in the US are in some form of sales? Even if you're not directly selling something, you're trying to convince or move someone in your line of work. Think teachers, lawyers, etc. They're all convincing someone of something. Pretty cool. #Sales

Keith Laughner (@laughnerkeith) 's Twitter Profile Photo

What tool is your superpower? - Social - Email - Phone - Text - Video Figure that out, and exploit it. Set your meetings and close your deals. Build the others in your downtime. No need to reinvent the wheel. #sales

Keith Laughner (@laughnerkeith) 's Twitter Profile Photo

Contrary to popular belief: You’re not solving problems. You’re finding them. Prospects need zero help solving problems they’re aware of. Help them find ones they haven’t considered. That’s when the fun starts. Happy selling! #sales

Keith Laughner (@laughnerkeith) 's Twitter Profile Photo

It’s human nature to mimic people. It’s a trust thing. You want to move people, mimic them. They rub their face, so do you. It subconsciously gets your prospect to trust you. Happy selling! #sales

Keith Laughner (@laughnerkeith) 's Twitter Profile Photo

True differentiation lies in two things: 1). You. Nobody can replicate YOU 2). Your unique experiences with your customers. Lean into those and you’ll differentiate. Simple language Simple examples Simple stories. LFG #sales #digitalmarkerting

Keith Laughner (@laughnerkeith) 's Twitter Profile Photo

Nobody cares about your success more than you. Own it. - Take courses - Read books - Get a coach If you truly want to be good at something… You’ll find a way. Happy Selling! #Sales #selfdevelopment #digitalmarketing #sales

Keith Laughner (@laughnerkeith) 's Twitter Profile Photo

Most meetings are pointless. Unless they’re driving action, They should be put into a video digest And distributed to the team to consume during their down hours. Let people have the time to move the needle. Happy Selling! #sales