Ken Hughes (@kenhughesie) 's Twitter Profile
Ken Hughes

@kenhughesie

International Keynote Speaker and Author. Leading Consumer Behaviouralist & The King of Customer Experience

ID: 976627488

linkhttp://www.kenhughes.com calendar_today28-11-2012 17:53:37

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Why do we equate growth with success? As the climate crisis deepens, it's time to rethink the capitalist mantra of “more is better.” Are your growth targets killing the planet? Is it time to question our corporate obsession with growth? Read more link in bio #Sustainability

Why do we equate growth with success? As the climate crisis deepens, it's time to rethink the capitalist mantra of “more is better.” Are your growth targets killing the planet? Is it time to question our corporate obsession with growth? Read more link in bio #Sustainability
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Technology continues to transform our everyday customer experiences, taking what we took for granted and making them better. Taco Bell’s new tech-powered drive-thru is a perfect example. Order on app and with just a quick scan of a QR code, your order is instantly delivered.

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You cannot focus on a growth agenda and be serious about sustainability 'Growing sustainably' is a paradox. It's like punching someone in the face and then handing them a tissue for their bloodied nose - you'd have been better off not punching them at all in the first place. In

You cannot focus on a growth agenda and be serious about sustainability
'Growing sustainably' is a paradox.

It's like punching someone in the face and then handing them a tissue for their bloodied nose - you'd have been better off not punching them at all in the first place.

In
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Artificial intelligence is beginning to blur the lines between reality and illusion, particularly in advertising. With AI’s ability to manipulate image and videos, it is becoming harder for a consumer to distinguish what is real from what is fake. From hyper-realistic deepfakes

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Continuous smartphone use is reshaping young minds, with frequent dopamine release reinforcing addictive patterns that can persist into adulthood. As technology becomes more ingrained in daily life, it’s vital to consider its long-term effects on brain development. By

Continuous smartphone use is reshaping young minds, with frequent dopamine release reinforcing addictive patterns that can persist into adulthood.

As technology becomes more ingrained in daily life, it’s vital to consider its long-term effects on brain development. By
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Sustainability - are we racing toward the cliff blindfolded? Corporate capitalism’s obsession with endless growth is a cancer consuming our planet. While corporations often share their green credentials, their relentless pursuit of expansion betrays another truth. We can’t

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Old ways don't open any new doors. Having the same conversations with your customers, in the same way, using the same channels is a sure way of fading in relevance. Today we have so many innovative ways to reach and converse with a customer, so much data to make it personal and

Old ways don't open any new doors.

Having the same conversations with your customers, in the same way, using the same channels is a sure way of fading in relevance.

Today we have so many innovative ways to reach and converse with a customer, so much data to make it personal and
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As businesses strive for constant growth and expansion, a disconnect can sometimes arise between these ambitions and their commitment to sustainability. It’s not enough to claim green values if growth strategies compromise those very principles. True leadership lies in aligning

As businesses strive for constant growth and expansion, a disconnect can sometimes arise between these ambitions and their commitment to sustainability.

It’s not enough to claim green values if growth strategies compromise those very principles. True leadership lies in aligning
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The Blue Dot Consumer mobilty edition - 2024 continues to reshape the mobility industry. From motorcycle drones and Waymo’s teen pick-up service to Norway’s road network charging EVs as they park/drive, transportation continues to get smarter, safer, and more customer-centric.

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For too many years, businesses have made the customer do all the work. The customer was the end point in their customer journey, the sale, the transaction, the terminus. That was the old way of working, the customer expectation of yesterday. Today's 'Blue Dot Consumer' is placed

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Behind every extraordinary customer experience is a team of dedicated employees who are the unseen architects of brand loyalty—the ones who anticipate customer needs, solve problems, and have the potential to create moments of magic, turning everyday interactions into

Behind every extraordinary customer experience is a team of dedicated employees who are the unseen architects of brand loyalty—the ones who anticipate customer needs, solve problems, and have the potential to create moments of magic, turning everyday interactions into
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It was a privilege to speak at Virke  in Oslo, Norway, and share insights on the Blue Dot Consumer—a concept that reflects how everything around us, from consumer behaviour to technology, is in a constant state of change. Oslo, in particular, has shown remarkable

It was a privilege to speak at <a href="/virke_no/">Virke</a>  in Oslo, Norway, and share insights on the Blue Dot Consumer—a concept that reflects how everything around us, from consumer behaviour to technology, is in a constant state of change.

Oslo, in particular, has shown remarkable
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Lead with the Employee Experience (EX) Delighting your employees is the first step in delighting your customer.  An engaged and valued team creates a ripple effect, transforming workplace culture and elevating customer experiences. Invest in your team, and they will create the

Lead with the Employee Experience (EX)
Delighting your employees is the first step in delighting your customer.

 An engaged and valued team creates a ripple effect, transforming workplace culture and elevating customer experiences. Invest in your team, and they will create the
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What do the advances in #AI and #Robotics really mean for your business and society as a whole? This was the #keynote I delivered with a record high audience (in numbers, they weren't all on psychedelics 😅) in Copenhagen for #Horesta. While we debated the impact in the

What do the advances in #AI and #Robotics really mean for your business and society as a whole?
This was the #keynote I delivered with a record high audience (in numbers, they weren't all on psychedelics 😅) in Copenhagen for #Horesta.
While we debated the impact in the
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Most #brands misunderstand the idea of #BrandLoyalty, mistaking transactional frequency of purchase for loyalty. It is not. Loyalty is an emotive property, a relationship.

Most #brands misunderstand the idea of #BrandLoyalty, mistaking transactional frequency of purchase for loyalty. It is not. Loyalty is an emotive property, a relationship.
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Companies talk a lot about their desire for #innovation and #creativity, but often end up then recruiting the same cookie-cutter type of mind. Where’s is the #neurodiversity in that? 🤔

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Today is my 2nd birthday, the 17th of Dec, a day I celebrate every year, the day I was given a 2nd chance, surviving a fall that should have killed me. I am so grateful to be here. Every year I reflect on just how lucky I was and for those I have in my life, with whose love and

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The day the internet turned orange wasn’t just about Taylor Swift, it was about contextual marketing in action. Brands that moved fast felt relevant. Those that waited? Missed the moment. #taylorswift #taylornews #contextualmarketing

The day the internet turned orange wasn’t just about Taylor Swift, it was about contextual marketing in action.

Brands that moved fast felt relevant.
Those that waited? Missed the moment.

#taylorswift #taylornews #contextualmarketing