#Designed4Digital from Jeanne W Ross Martin Mocker Cynthia Beath is on sale today. Drawing on 5 years of research & in-depth case studies, the book is an essential guide for companies that want to disrupt rather than be disrupted in the digital landscape. mitsha.re/3Zht50whNaC

A preview of the #Designed4Digital party at MIT CISR! Make sure to come to the MIT Press Bookstore tomorrow night at 6:00pm to see Jeanne W Ross Martin Mocker and Cynthia Beath discuss the essential guide for retooling organizations for digital success. MIT Sloan Management Review Paul Michelman

"Designed for Digital" book launch event today at MIT with a gorgeous view of Boston after signing 500 books. #designed4digital

I’ll be participating in the @mitsloanexperts Twitter Chat to discuss my new book, #DesignedforDigital. Tune in on October 8 at 1 pm ET to learn how your company can transform its digital design.

Tomorrow at 1 pm ET I’ll be participating in the #DesignedforDigital Twitter Chat with Cynthia Beath, Martin Mocker and @mitsloanexperts! Follow along to hear about how established businesses can become digital, and feel free to respond with your own questions or ideas.

In one hour Cynthia Beath, Martin Mocker and I will be answering questions from @mitsloanexperts on how organizations can prepare for becoming digital. Follow our Twitter Chat by using #DesignedforDigital.

.@mitsloanexperts thanks for having me! I’m really excited to dive into how “big, old” companies go digital. #DesignedforDigital

Watch MIT CISR video Designed for Digital: Developing Digital Offerings featuring Jeanne W Ross #DesignedforDigital #MITSloanExperts cisr.mit.edu/publications-a…

Thanks for having me @mitsloanexperts! If you’d like to learn more about going digital, definitely check out our #DesignedforDigital book, out now: mitpress.mit.edu/books/designed…

Want to learn more? Read #DesignedForDigital — buy the book! #MITSloanExperts amzn.to/2LW9D22

"The problem is first and foremost undisciplined processes and resulting bad data. Existing systems usually exacerbate the problem, but new systems won’t fix it." — Jeanne Ross, MIT CISR. mitsmr.com/2L5Us54

Join MIT CISR in celebrating Jeanne Ross as she retires—register now for one of two live Farewell webinars in which she'll reflect & take your questions! Jun 30 8AM ET mit.zoom.us/webinar/regist… | Jun 30 6PM ET mit.zoom.us/webinar/regist… Jeanne W Ross MIT Sloan School of Management MIT Sloan Executive Education #EA #CIO