Jeff Hecker (@jeffhecker) 's Twitter Profile
Jeff Hecker

@jeffhecker

Co-Founder of @AthenaBrand Wisdom. Marketing Research & Strategy Firm. Dad, Improviser, and occasional magician. LinkedIn: linkedIn.com/in/jeffhecker

ID: 15018788

linkhttp://www.athenabrand.com calendar_today05-06-2008 15:00:03

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In a clever move, Medea promoted its AC by screening a 90-minute film of cool air in a sweltering NYC cinema—complete with popcorn and drinks. 🎥 How can your brand turn everyday discomforts into marketing opportunities? Research leads to wiser decisions.

In a clever move, Medea promoted its AC by screening a 90-minute film of cool air in a sweltering NYC cinema—complete with popcorn and drinks. 🎥

How can your brand turn everyday discomforts into marketing opportunities? Research leads to wiser decisions.