Hey kids, smoking is not cool. But cooking over the fire certainly is. We are ready to break out the… instagram.com/p/xuo8b0E4hD/

Behind the scenes from a @shelterco lifestyle shoot with bess friday on the grounds of the stunning… instagram.com/p/x2o2AbiPH4/

Take us to the wild! Another gorgeous shot of our Meriwether tent by Jen Jones. instagram.com/p/yw_mUyk4jC/

How awesome is this drawing for our new Huckleberry Kids Tent instruction booklet? conorsucks is a… instagram.com/p/y2NG-EE4i0/

New CA State Parks app connects young people to California’s mountains, beaches, forests. @hipcampers Kelsey Sheofsky citylab.com/design/2015/02…

So long Texas. Had a great few days meeting with awesome people and exploring the wild. Can't wait to… instagram.com/p/z8czE_E4it/

No one wants to camp or glamp next to trash. Thanks Kelsey Sheofsky @hipcampers for supporting a strong CA #trashpolicy instagram.com/p/qxYpiLk4iA/

Sat morning backyard camping. Harper loves her new @shelterco tent. Now all we need is the big one for us big kids.

Shelter Co. Camping Butlers. They're serious about your camping comfort. instagram.com/p/2Y0n73E4i0/

Shelter Co. tents and VW buses make for a pretty fun wedding set up. Great shot by @vantigosf. instagram.com/p/2y_ng7k4v8/

Kristen Hawley @SunsetMag Bon Appétit Kelsey Sheofsky is a cool company doing this!

Living the California dream. #landcruiserfj55 @ Oceano Sand Dunes instagram.com/p/4f5DxmE4td/

Regram from @tylerflorence who had a very cute neighbor visit his Shelter Co. tent village today. instagram.com/p/5GMLb_E4kw/

Fellow Blue Biz Council member h2hotel stepping up to conserve water in style #DroughtNotDrab Scribe Winery

Thanks Expedia for naming us one of the worlds most romantic wedding destinations! goo.gl/BhVrsL

The Council just got a whole lot more colorful + fashionable with new member marahoffman! instagram.com/marahoffman

Founders stepping out of the day-to-day to connect, share knowledge and leave better than before. This is Base Camp

Condoleezza Rice and Satya Nadella spent last weekend inside this elite startup retreat read.bi/1sKbECg

Great write up on the retreat we produced for Sequoia Capital RT @businessinsider: read.bi/1sKbECg