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Rich Sanger SEO 🦙
@richsangerseo
I'm an SEO consultant based in Boston, exploring the intersection of SEO, search, and AI! Visit my website: richsanger.com
ID: 1263332555878793216
http://richsanger.com 21-05-2020 04:55:36
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ICYMI live.... here's the recording of the ONE HUNDREDTH episode of SERP's Up! 🏄♀️ 🔥chima mmeje🏳️🌈 of Moz was on FIRE! 🗺 Darren Shaw (who records videos in fridges) & Joy Hawkins went deep into what's new in local! 🥊 I tried to pit Eli Schwartz's views on AI against

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Now that everyone is talking about brand (again) thanks to Tom Capper’s Moz study I remind you that bldg a brand is INSANELY diff than SEO- it’s an entirely diff mindset & now my pitch… read about that very important difference in my SearchEngineJournal® article
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🚨Exciting News! I’ve partnered with Laurence O'Toole, CEO of Authoritas™, to study Google AI Overviews! If you’ve read my article on ranking studies, you can guess what we have coming. Tomorrow, we share our first study on AIOs & link selection! Here's my article in case you

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🚀 It’s here! Our first research study on Google AI Overviews with Laurence O'Toole, CEO of Authoritas™. Findings suggest links aren’t just from exact match queries—67.3% come from direct, related, and reformulated queries. Read the full article now! richsanger.com/google-ai-over…
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Great work from Rich Sanger SEO 🦙, and it's closer to what I'm seeing with my own AI Overview tracking across companies. "21.1% of Queries Trigger Overviews: Out of 11,163 analyzed queries, 21.1% (2,358) triggered an AI Overview, with each summary containing an average of 8.9
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Nice to wake up and see our study covered in SE Roundtable !
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The likelihood of your content appearing in a Google AI Overview depends on SERP position. Content ranked #1 has a 53% chance of being featured, while content ranked #10 drops to 36.9%. Read Laurence O'Toole and my study: richsanger.com/google-ai-over…

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Great study by Rich Sanger SEO 🦙 on the correlation between organic results and URL placement in AI Overviews We covered it on It’s New with Barry Schwartz & Greg Finn today! (No Greg still has not painted his wall because he is too cheap to hire a professional painter)?
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Go check out today's episode of It's News with Mordy Oberstein , Barry Schwartz and Greg Finn! They discuss our AI Overview study about link overlap with SERPs. Laurence O'Toole Authoritas™ youtube.com/watch?v=Nh6Exs…
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Thank you Chris Long for this well-put-together thread of Laurence O'Toole , Authoritas™ , and my study on the links that don't overlap with direct match SERP results.
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It's New: Sep 11: Google Ads Label Test, Google Volatility, Video Schema & Bing Review Source Icon youtube.com/watch?v=4Rvmav… with Crystal Carter (she/her) Mordy Oberstein Greg Finn