I listened for 20,784 minutes in 2024. What about you? #SpotifyWrapped open.spotify.com/wrapped/share/…

Consistent message, built on consistent design cues, consistently delivered = consistently strong marketing. Consistency is vital to success. And it's nothing to do with budget. Any SME can benefit from it. Foundry12 can deliver it for you. marketingweek.com/why-it-works-c…

Consistent message, built on consistent design cues, consistently delivered = consistently strong marketing. Consistency is vital to success. And it's nothing to do with budget. Any small business can benefit from consistency. We'll deliver it for you. marketingweek.com/why-it-works-c…

🎂 🎉 We've just had our 7th birthday! 🙏 Thank you to all the clients we've worked with for helping us get here. Some might have just been the odd project, but some of you for all 7 years of Foundry12's journey - something we're very proud of. foundry12.co.uk

In this Marketing Week article there's an honest statement from Workbooks CRM CMO Dan Roche “We don’t have any competitive differentiator in terms of our product marketing.” So they found a customer truth and created an emotionally resonant campaign. marketingweek.com/workbooks-vote…

Position emotional brand building campaigns as risk mitigation for your business. While performance marketing provides immediate but fleeting gains, emotional storytelling ensures your brand remains relevant & resilient, even during economic downturns. marketingweek.com/emotional-adve…

Nice headline. Nice article asking as paid search CPC & CPL increase why are we paying Google for leads? Two reasons: ❌You don’t rank organically for purchase intent keywords ❌Not enough people search for you You need to invest in your brand. marketingweek.com/paid-search-ki…

Arguably the most fun you can have on a Zoom call……😍👏🤓

As an SME marketer you want your brand to stand out. But you're in a competitive market. Your competitors have got lots of similar features and they're making similar claims. Don't blend in. Blending in doesn’t win. Find what makes you different and use it to be memorable.

Here''s a quickfire Monday morning post. An ad we created for KNP Litho in Norwich City FC's matchday programme. If you want to create cut through marketing activity, give us a shout. You + us could be just the right team. foundry12.co.uk #BrandBuilding #BrandAwareness

Removing all vowels because it 'represented a modern, agile, digitally-enabled brand' was simplistic and trendy. And trends come and go. Aberdeen were taken in by Abrdn as a short cut to a 'cooler' position. But was it relevant or fit for purpose? marketingweek.com/abrdn-name-cha…

🌎 Today is #EarthDay2025. ♻️ For 4+ yrs we've been working with Ecologi, planting trees & capturing CO2e. 🌱 If you need a brand agency that can responsibly help you build a strong brand, deliver strategy & develop magic marketing give us a shout. 👉 foundry12.co.uk

Sustainable print isn't just about eco-friendly paper & ink. One vital driver of our sustainability is using energy generated from 600 solar panels to power the place we call home. But there are more... knplitho.co.uk/environmental/ #SustainablePrint #SustainablePrinting #EcoPrint

Check out my latest article: 5 reasons why a brand marketing consultant could be the right choice for your business. linkedin.com/pulse/5-reason… via LinkedIn

😎 It' sunny! Summer's coming when you want to stay nice and cool. So how about #brandedwaterbottles! For your team, clients or merch giveaways at events. We've got loads of options: eco, recycled, aluminium, folding! Give us a shout to talk about what you need. #brandedmerch

Remember - people don’t necessarily buy the best product. They buy what they think is the best of the products they know; from a shortlist of 3 or 4. If you aren't advertising regularly, creating mental availability, you aren't going to get bought. marketingweek.com/product-superi…

Today is UN Environment Programme #WorldEnvironmentDay‌ dedicated to encouraging awareness and action for the protection of the environment. We're Forest Stewardship Council certified, ISO 14001 certified and we're committed to building a more sustainable future from our solar powered, carbon neutral home.

Should you focus on brand or sales? Wrong question. You need both. ✅ Brand builds trust, awareness & preference ✅ Sales activation converts. But without brand, every campaign starts cold. Brand isn't a luxury - it's a sales multiplier. Full piece 👇 foundry12.co.uk/brand-drives-l…

Check out my latest article: Is the marketing funnel still fit for purpose? linkedin.com/pulse/marketin… via LinkedIn

Check out my latest article: Brand is Your CFOs Greatest De-Risker linkedin.com/pulse/brand-yo… via LinkedIn