We are (all) agents of influence (when it comes to the climate crisis). The little bit we can each do locally, can add up. Elissa Epel UCSF ABMR Annual Meeting #optimallongevity

We can’t be naïve. We have to use the science of the mind, (in the fight against climate change) or else its game over,,, Elissa Epel UCSF ABMR Annual Meeting #optimallongevity

The Vagus Nerve is a system keeps our body in a state of physiological balance. Julian Thayer, UCI ABMR Annual Meeting #optimallongevity

5 week intervention with slow breathing increased HRV, but also increased cortical thickness. Julian Thayer, UCI ABMR Annual Meeting #optimallongevity

Our current strategy is to target diseases during aging one at a time. But age itself is the greatest risk factor for almost all of them…. Steve Kritchevsky, WakeForest ABMR Annual Meeting #optimallongevity

Strategy 1: Build Reserve to preserve function and forestall death. This starts in Utero but even those in 90s can get stronger. Steve Kritchevsky, WakeForest ABMR Annual Meeting #optimallongevity

It is harder to figure out how to best slow decline to extend health span. Which leads to the Geroscience Premise….. consisting of many opportunities. Steve Kritchevsky, WakeForest ABMR Annual Meeting #optimallongevity

"I hate the idea that bias is unconscious. Make yourself conscious. And once you're conscious, you have a choice – and you can make that choice to be inclusive." – Shelley Zalis CEO at The Female Quotient #CannesLions2022

Tech companies’ spots at #CannesLions are as elaborate as ever, with one PR exec noting, “It’s like the Hunger Games, and they’re the capitol and the people still struggling back home trying to make a living and feed their families are like the Districts.” ow.ly/8g5J50JCBYk

My fave from #CannesLions: “As we continue to face disruptions in the world around us, it may be more important than ever to double down on…the superpower that no other industry has – creativity for growth” Marc Pritchard Marcus Thomas #agencylife

“Fuck it, ads should be fun. They’re ads! Humor and emotion are the two things that travel the most virally.” — Ryan Reynolds takes the #CannesLions stage with Dentsu CEO Wendy Clark.

Storytelling is just as essential to the human spirit as breathing. Ryan Robertson, Group Black #CannesLions2022

"Brands used to be destinations, but now brands have become companions who escort people in their life journey, helping and facilitating the decisions that people make." –Antonis Kocheilas from WPP #WPPBeach. #CannesLions2022 #OgilvyCannes

“Authenticity doesn’t come from what you want to believe. It comes from what the world thinks about you.” Todd Kaplan #CannesLions

Stats are important, but I want to know more about how people are feeling. Consumer sentiment is far more valuable than facts and figures. Zena Arnold, PepsiCo #CannesLions2022

Purpose for purpose's sake isn't enough. #CannesLions2022 advice from our Chairman of Global Creative, #PiyushPandey. #OgilvyCannes