Ben Kartzman (@benkartzman) 's Twitter Profile
Ben Kartzman

@benkartzman

COO @TeamMediaocean | Leading the Cutting-Edge of Omnichannel Advertising | Cultivating AdTech Innovation | Delivering Results

ID: 22980179

linkhttps://www.linkedin.com/in/benkartzman/ calendar_today05-03-2009 21:14:58

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Ben Kartzman (@benkartzman) 's Twitter Profile Photo

Excellent insights from @Mediaocean CEO, Bill Wise, on why #BigTech is embracing a neutral buy-side infrastructure. With buy-side and sell-side at odds, the incentives of a media-neutral buy-side infrastructure are very strong #TeamMediaocean #OmnichannelAdvertising

Ben Kartzman (@benkartzman) 's Twitter Profile Photo

Personalization is the key that unlocks success in the #AdvertisingIndustry. Consumers want #PersonalizedAds and marketers want to deliver them as part of #OmnichannelAdvertising

Ben Kartzman (@benkartzman) 's Twitter Profile Photo

My hot take in TVREV about #LocalAdvertising as we experience a shift to #StreamingTV. Advertisers have the opportunity to create personalized messages based on regional markets but scaling through #automation is key. That's where we come in Flashtalking (Merged with Innovid) tvrev.com/news/kh4xqepnj…

Ben Kartzman (@benkartzman) 's Twitter Profile Photo

#AdvertisingAgencies are diving into AI's transformative potential. #AI is reshaping ads with insights, personalization, and efficiency, leaving more time for employees to upskill and innovate. It's about enhancing talent, not replacing it. campaignasia.com/article/how-ad…

Ben Kartzman (@benkartzman) 's Twitter Profile Photo

Excited to reintroduce @Flashtalking with new branding and research on #CreativePersonalization. We are #FlashtalkingFresh with best in class #CreativeAdTech for marketers! flashtalking.com/press-releases…

Ben Kartzman (@benkartzman) 's Twitter Profile Photo

#AI is reshaping the future of advertising and granular creative taxonomies are the secret sauce, especially when it comes to #OmnichannelAdvertising #DataDrivenMarketing #CreativeOptimization The ANA ana.net/miccontent/sho…

Ben Kartzman (@benkartzman) 's Twitter Profile Photo

I had a great time at Advertising Week New York this month speaking with their Global VP, Rebecca Eaves, about unleashing the power of creative in advertising. To check out our full chat, see the link below! newyork.advertisingweek.com/aw/schedule/se… #AWNewYork23 Mediaocean

I had a great time at <a href="/advertisingweek/">Advertising Week</a> New York this month speaking with their Global VP, Rebecca Eaves, about unleashing the power of creative in advertising. 

To check out our full chat, see the link below!

newyork.advertisingweek.com/aw/schedule/se…

#AWNewYork23 <a href="/TeamMediaocean/">Mediaocean</a>
Ben Kartzman (@benkartzman) 's Twitter Profile Photo

Ryan Coyne, CEO of Starboard, shares how #AI revolutionizes marketing: 1. Deeper consumer understanding 2. Personalized messaging 3. Trend prediction 4. AI-driven chatbots for exceptional customer support. AI + Marketing = #Innovation & #Personalization! forbes.com/sites/kimberly…

Ben Kartzman (@benkartzman) 's Twitter Profile Photo

I had a great time at the #SilverAppleAwardsGala last week! Huge congratulations to John Nardone, the former President of Mediaocean, for winning the "Apples of Excellence" award for Innovation, so well deserved. @teammediaocean

I had a great time at the #SilverAppleAwardsGala last week! Huge congratulations to John Nardone, the former President of Mediaocean, for winning the "Apples of Excellence" award for Innovation, so well deserved. @teammediaocean
Ben Kartzman (@benkartzman) 's Twitter Profile Photo

I had a great time speaking about Flashtalking (Merged with Innovid) with Advertising Week Global VP, Rebecca Eaves. Check out our full interview below where I dive into how we are navigating #AI, #CTV, #ShoppableAdvertising, and much more. #FlashtalkingFresh #AWNewYork23 flashtalking.com/advertising-we…

Ben Kartzman (@benkartzman) 's Twitter Profile Photo

Had a great time reliving the journey from @spongecell to Flashtalking (Merged with Innovid) to @teammediaocean with @PeteSena and David Salinas for the ForwardObsessed podcast. Thanks for having me on! 🎙️ #Podcast #Entrepreneurship #TeamMediaocean #FlashtalkingFresh forwardobsessed.com/episodes/ben-k…

Ben Kartzman (@benkartzman) 's Twitter Profile Photo

Proud to share that Mediaocean has been named to Ad Age’s Top 10 “Best Places to Work” in 2024 and the Top 3 for #AdTech! Incredibly proud of our team for this recognition. What a great way to kick off #2024! Ad Age loom.ly/6ZPHwfY mediaocean.com/mediaocean-nam…

Ben Kartzman (@benkartzman) 's Twitter Profile Photo

Looking forward to speaking at the Marketing for Tomorrow #Summit this Thursday where I'll be diving into the challenges of #AI in #marketing with Alicia Criner, Brian Brown, & Kristen Elliott! @brandinnovators Register here before it's too late: shorturl.at/biqY7

Looking forward to speaking at the Marketing for Tomorrow #Summit this Thursday where I'll be diving into the challenges of #AI in #marketing with Alicia Criner, Brian Brown, &amp; Kristen Elliott! @brandinnovators

Register here before it's too late: shorturl.at/biqY7
Ben Kartzman (@benkartzman) 's Twitter Profile Photo

This year is going to be a critical time for media to better implement effective strategies in a drastically changing environment. From my perspective, it’s going to be the year of creative. Special thanks to TVREV for showcasing my insight. tvrev.com/news/what-are-…

Ben Kartzman (@benkartzman) 's Twitter Profile Photo

My acting debut! Check out our Flashtalking Super Bowl LVIII commercial... it's true, our ad could have been an email but this was more fun! 🏈 #FlashtalkingFresh #TeamMediaocean #SuperBowl #Advertising #TACHBAE youtube.com/watch?v=YWaV_W…

Ben Kartzman (@benkartzman) 's Twitter Profile Photo

Check out our most recent @Flashtalking commercial ft. the one and only, AdTechGod ®️🍪! Such a blast putting these together. Remember, fun and efficiency can go hand in hand 🤝 #ATG #AdTechGod #TACHBAE Mediaocean youtube.com/watch?v=AA1ABH…

Ben Kartzman (@benkartzman) 's Twitter Profile Photo

For Mediaocean, we partnered with top Automotive brands and agencies to help identify upcoming shifts in the industry. The featured report offers a detailed look into #advertising and media trends in the #Automotive space. ⬇️🚗 mediaocean.com/the-2024-autom…