Is influencer marketing worth the hype? What is the right video length and how do we measure content? Watch our new Rolling Heavies: The Debate Series on The Drum to find out! thedrum.com/news/2018/06/0…

"Programmatic is often misconceived to be a product or ad-unit”, observed Natra Aziz of Vizeum. thedrum.com/opinion/2018/0…

Newest boyfriends, family feuds & random insect facts - all that useless knowledge stored away will finally be put to good use. Our highly anticipated Smarty Pants Pub Quiz is back! Grab your best pals and claim your spot on the podium this 28th Aug. eventnook.com/event/iabsinga…

4 major APAC trends are changing the game for publishers and buyers in 2018 and beyond. Find out how auction mechanics are shaping campaign strategies, and why buyers are seeing an increase in CPMs. campaignasia.com/article/4-must… #programmatic #iabsingapore #iabsg #publisher #trends

CEO of Mutant Communications, Joseph Barratt talks about crossing over to the dark side and stealing his wife's heart on latest Rolling Heavies with CEO Miranda Dimopoulos. thedrum.com/news/2018/08/1… #iabsingapore #iabsg #digitalindustry #leaders #interview #career"

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Thinking past ones and zeroes when it comes to AI, urged Joe Nguyen, newly elected Chair of IAB Singapore and Senior Vice President of APAC. mumbrella.asia/2018/08/artifi…

77% of consumers expect more personalised content in the future. Here's what you need to think about when shaping your content strategy for your audience. iab.sg/events/develop…

Most purchases are still made offline, with ecommerce accounting for only 10.2% of total retail sales worldwide. IAB Singapore Commerce Co-chairs shed light on the changes in purchase journey in Asia that all marketers and retailers need to know. campaignasia.com/article/commer…

Team MediaMath walks away as Grand Champions of IAB Singapore's Smarty Pants Quiz Night! For all things Netflix, Kpop and Singapore facts, these are the experts to go to! #iabsingapore #iabsg #champions #quiz #winners

Programmatic is no flick of a switch or ""silver bullet". Planning is absolutely key to any best-in-class campaign. IAB Singapore Programmatic Member, Josh Quek shares 5 key pillars of setting your campaign up for success. digitalmarket.asia/failing-plan-p…

The Bitcoin hype is ending. Retail’s blockchain revolution has just begun. Alban Villani Baaln, IAB Singapore Commerce Committee Co-Chair and General Manager, Southeast Asia, Hong Kong and Taiwan, Criteo shows us why on Campaign Asia. campaignasia.com/article/commer…

IAB Singapore is taking Spooktacular to a whole new level with this year's Annual Party. Join us at Haw Par Villa, Singapore's themepark of nightmares. It is going to be a Hawrrific night to remember. Get your tickets now! eventnook.com/event/iabsinga… #halloween #party #networking

IAB Singapore's Programmatic Committee is on its hunt for Rising Stars in the industry. Submit your nominations here! iabsea.formstack.com/forms/programm…

Bad briefs, be gone! Put together a well-thought-out Content Marketing Brief with this template constructed by IAB Singapore. iab.sg/content_conten…

Last few tickets left for our FYI session: Are We Investing Enough in Our Managers? Hear from senior leaders of the industry on what it truly takes to manage a team. eventnook.com/event/iab-fyi-…

Learn the data language linking all parts of the ecosystem together with our Data for Dummies guide to Know Your Tech. iab.sg/programmatic-p…

New Rolling Heavies episode features Managing Director, Asia, SpotX (now part of Magnite). Gavin Buxton shares more about forging new paths and workplace etiquette on The Drum. thedrum.com/news/2018/10/1…

Our inaugural batch of candidates have officially graduated from the Professional Conversion Programme (PCP) for Programmatic Advertising Professionals! iabseaindia.com/inaugural-prof…

What the industry needs to do to increase viewability? Experts from IAB SEA+India's Programmatic Committee assess measurement techniques available, their limitations and next steps. #viewability #programmatic #iabseaindia #measurement #whitepaper iabseaindia.com/programmatic-i…