🐑📅 Join us at Royal Highland Show 2024! 📅 Not long now, the final countdown is on. We are all over the show promoting Scotch Beef, Scotch Lamb and Specially Selected Pork. Check out our schedule for all days below. #Countdown #QMS #ScotchBrands #RHS24 #HighlandShow

Around 200 guests across the red meat supply chain attended our Royal Highland Show breakfast briefing   Thank you First Minister & @mairigougeon for recognising the important contribution red meat makes to the Scottish economy   And to @strachans & @brownsfoodgroup for the rolls! 🥓

🥩Our red meat supply chain industry breakfasts have been busy both Thursday and Friday morning with a variety of guest speakers and topics covered. We were delighted to have John Gilliland and Kate Rowell, Chair QMS presenting this morning. ow.ly/MlcA50Sn3p3 #RHS24

Exciting QMS leadership news! 🥩✨ thescottishfarmer.co.uk/news/24425546.…

We commend Olympian Adam Peaty OBE for highlighting the important role of meat in athlete success – “I need meat to perform”👏 Scotch meat as part of a balanced diet not only supports our health, but the place it comes from being one of the most sustainably produced in the world🥩

Dietician Dr Carrie Ruxton commented on The Lancet Diabetes and Endocrinology study launched today: “This study... doesn’t tell us anything about what causes type 2 diabetes because it is only observational." Read here - ow.ly/oekp50T38Tl

🏉🔥 Glasgow Warriors & Edinburgh Rugby unite with QMS to fuel young athletes with Scotch Beef, Lamb, & Specially Selected Pork! Read the exciting news here: qmscotland.co.uk/news/premium-r…

💡 Despite the challenges facing Scotland's cattle and sheep farmers, there's a clear call for action and a focus on finding solutions. Read more here 👉ow.ly/TV1750UkEEq #ScottishFarming #Agriculture #FarmSupport #QMS

Pigs n blankets, roasties & mealie

In case anyone - in agriculture or not - needs something to support them in having positive conversations about red meat over the festive period and into the new year. Get ‘in the know’ on the health and sustainability credentials of Scotch! 🥩

🎄 Merry Christmas from Quality Meat Scotland! 🎄 As we approach the end of another year, we’d like to take a moment to extend our thanks to everyone across the red meat supply chain. We wish you all a very Merry Christmas and a Happy New Year. Thank you for your commitment.

Thank you Carol - Such an important message - using the word ‘suicide’ is not harmful and talking about it could help save a life RSABI - supporting people in Scottish agriculture

Our Board member and award-winning dietitian Dr Carrie Ruxton sets the record straight on the positive role of red meat in our new podcast👇🏼

🏉The 6 Nations is here, and so is Eat To Compete!🏉 This guide focuses on how red meat can help maximise performance, boost energy, and support recovery, for young athletes! Check it out now 💪 ➡️ow.ly/xqWl50UR945 #EatToCompete #SixNations2025 #RedMeatForPerformance

🚜🥩 New research shows 90% of Scottish consumers would still choose local beef, lamb and pork over imports — even if they were 30% cheaper. 🔗 Read more – ow.ly/fuPQ50VURpG

🎧QMS’s Chief Executive, Sarah Millar and Communications and External Affairs Director, Holly McLennan join the Global Meat Alliance podcast to talk 'Meating Our Potential' why now is the time to grow confidence in Scotland’s red meat sector 🎙️Listen now: ow.ly/MFaN50WxZ7M

Great to see Ms Gougeon sporting her Scotch Beef beanie as the Good Food Nation Plan is published 🏴󠁧󠁢󠁳󠁣󠁴󠁿🥩👏🏼

Speaking at Quality Meat Scotland conference, Rural Affairs Secretary Mairi Gougeon said: "The red meat sector and all that it encompasses from farming and crofting through to processing and retail is a vitally important part of our economy." ➡️ gov.scot/publications/q…

Great to have Mairi Gougeon deliver her last key speech as Cab Sec at our conference yesterday! 🥩