More fantastic work from the High Tide team, this time for the NYC-legend H&H Bagels (of Seinfeld fame). Full brand refresh, art direction, packaging, signage and web design.

Frog phone (1980s)

New balance made running cool

david hockney with his dachshunds stanley and boodgie

An institution of New York, H&H Bagels has teamed up with New York City-based creative studio High Tide to design a new identity in preparation for its expansion nationally ow.ly/Hrb250QIFpe

NYC's iconic bagel brand, H&H Bagels, is preparing for a new corporate identity! ✨🍩 They've partnered with the talented folks at High Tide , a NYC-based creative studio, for a brand new identity. What do you think of the new logo redesign?

While we're talking about AI... I wrote about developing taste in the era of sharing, inspiration sites, and automation 🖥️ itsnicethat.com/articles/eliza…

Fresh out of the oven! We’re thrilled to share our work with H&H Bagels as they take their iconic bagels coast to coast 🥯 We refreshed the brand for today’s world by blending their rich New York roots with a modern look that’s undoubtedly distinctive, dependable and delicious.

Today on Brand New (Noted): New Logo and Identity for H&H Bagels by High Tide underconsideration.com/brandnew/archi…

A look into ‘Animal Logo’ which is filled with trademarks and symbols. counter-print.co.uk/products/anima…

Symbol (Symbol Audio) → symbolaudio.com Identity: High Tide Design: Alright Studio

On episode 80 of The Follow-up podcast we go in-depth on H&H Bagels with Danny Miller, Co-founder and Creative Director of High Tide; Matthew Smith, Senior Designer at High Tide; and Jesse Stein, Director of Marketing at H&H Bagels. underconsideration.com/brandnew/archi…

Don't miss this conversation with High Tide and H&H Bagels, breaking down their collaboration on the legendary NY bagel brand's recent rebrand, now at UnderConsideration's The Follow-Up podcast. #branding #design #Retail underconsideration.com/brandnew/archi…

Step into the New York space of Danny Miller, Co-Founder and Creative Director of the design studio High Tide

Creative waiting for account to get through their intro slides

I feel weird when people ask me how to get into art direction and the only answer I can come up with is "spend too much time on instagram and arena"

We need to show another option. It will not be selected, but a sacrifice is required. An offering to the gods. They are clamoring, and we must pacify them.

@hightideny @baohausnyc #brandidentity #graphicdesign #logo #branding #design #graphicdesigner #branddesign #brand #brandingdesign #creative

Can socks be iconic? Thorlo’s punchy, distinctive rebrand by @hightideny argues yes, with confidence. Learn more at the link below ↓