gerardhere (@gerard_270) 's Twitter Profile
gerardhere

@gerard_270

content / commerce / communities NYCer in London. Alum: @amv_bbdo, @droga5, @rga. Thoughts are my own.

ID: 16810536

linkhttps://www.linkedin.com/in/gcrichlow/ calendar_today16-10-2008 17:36:18

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Amazon announced a new game streaming service - Luna. Their business model is different, it's based on a channel subscription model rather than buying games or getting publishers on board for a flat fee each month. bit.ly/34aBBPg #amazon #luna #gaming

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The behind the seams film of Jeremy Scott’s Moschino Marionette Show may be even more interesting than the show itself. #fashion #jeremyscott #moschino vogue.com/article/good-m…

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Masculinity is shifting before or very eyes. “If a man of alleged good taste doesn’t have a cupboard full of Diptyque ready to be deployed… then is he really a man of taste at all?”

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A wide ranging discussion on trust and monetary systems both physical and virtual, robux and teens today, the role of anti-furturists and society today and more. 👇🏽

Web Smith (@web) 's Twitter Profile Photo

New forms of media brand monetization, a timeline: 2012: content and advertising 2016: content and commerce 2020: content and community

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The behind-the-scenes approach to the creation of The New Yorker's brand campaign 'The Right Question Changes Everything' is based on the proposition - you are what your read. apple.co/37FPokz

The behind-the-scenes approach to the creation of <a href="/NewYorker/">The New Yorker</a>'s brand campaign 'The Right Question Changes Everything' is based on the proposition - you are what your read. 

apple.co/37FPokz
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Other virtual influencers to keep an eye on include: Laila Blue: lnkd.in/d_-NHNh Noonoouri: lnkd.in/daRM4ta imma: lnkd.in/dh-HpJ5

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Jon Wexler, the former GM of YEEZY joining Shopify is a huge signal that creators are monetising their cultural equity by creating their own store fronts. Big brands should take note the playbook of the future is bring written now. usehero.com/elsewhere/shop…

The Hollywood Reporter (@thr) 's Twitter Profile Photo

“Not to go too far into it today, but as an advertiser-focused, artist-first and animation-obsessed company, Fox is going to take advertisers into the world of blockchain-powered tokens, including NFTs,” Fox Entertainment's Charlie Collier told advertisers thr.cm/jDbmc4f

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*New Work Alert* A change in direction for Axe . Great clients, team, and agency partners = dope work. The possibilities are endless. More to come... #TheNewAxeEffect adweek.com/brand-marketin…

Van Santen Netwerk (@vsnamsterdam) 's Twitter Profile Photo

The evolving relationship between brands and social media bit.ly/3uh8FQZ shots.net gerardhere #marcom #brands #marketing #socialmedia #marketers #socialmediamarketing #Personalisation #Advertising #communicatie #reclame #communities #brandbuilding #influencers

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Shoutout to #LowKeyLegend Caroline Gregory for being not just a visionary client, a fearless leader and an agent of change, but for also being one of the best partners and humans around. Congrats on making the @FemaleFrontiers Shortlist. j.mp/3lZGh4s #Axe #lynx

Shoutout to #LowKeyLegend Caroline Gregory for being not just a visionary client, a fearless leader and an agent of change, but for also being one of the best partners and humans around. Congrats on making the @FemaleFrontiers Shortlist. j.mp/3lZGh4s #Axe #lynx