Alex Funk (@gek_6) 's Twitter Profile
Alex Funk

@gek_6

🏡 I help sales reps escape the grind and achieve financial independence through real estate ☁️ 8 Units by 24, AirBNB Superhost 🦾 …find out more 👇🏼

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linkhttp://alexrfunk.com calendar_today15-07-2014 03:16:44

2,2K Tweet

284 Followers

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The question that reprograms everything: “If I already knew she loved me no matter what, how would I show up differently?” Operate from security, not scarcity. That shift will change your relationships and your revenue.

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Most people don’t fail because they’re lazy. They fail because they’re optimizing for the wrong game. If you don’t know what you actually want, you’ll chase whatever’s loudest. Noise looks like progress when you lack clarity.

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You’ll never feel “behind” again once you realize this: There’s no competition inside your zone of genius. You only burn out when you’re grinding in someone else’s lane.

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Upper limits aren’t real ceilings. They’re comfort zones dressed as logic. Your brain whispers: “Don’t grow too fast. You’ll lose people. You’ll screw it up.” Growth always feels unsafe at first. That’s how you know it’s real.

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Feeling stuck? You’re probably living in your “zone of excellence.” You’re good at it. People praise you for it. But it drains you instead of energizing you. That’s not mastery. That’s a trap.

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Your zone of genius is simple: It’s the thing you’d do for free… and people would still line up to pay you for it.

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Self-sabotage isn’t weakness. It’s misalignment. When your goals don’t match your identity, your subconscious hits the brakes. Fix the alignment, not the discipline.

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The fastest way to finish the year strong isn’t adding more goals. It’s deleting the wrong ones. Energy is currency. Invest it where you compound, not where you collapse.

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Airbnb isn’t dying. Mediocre operators are. Travel’s at an all-time high. Guests just expect Ritz-Carlton energy now. If your listing looks average, feels average, or runs average, you’re invisible.

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The 2022 Airbnb playbook is dead. Back then, you could throw a couch and a Keurig in a condo and profit. Now? Guests want experiences. Hot tubs, saunas, firepits, lighting, wallpaper. It’s not hosting, it’s hospitality.

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Every dollar you skip on design costs you five in bookings. Lighting, staging, and a $300 accent wall will outperform any “marketing hack.” Design is your conversion rate. Treat it like click-through rate.

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Data doesn’t replace instinct. AirDNA and BNBCalc give you the numbers. But numbers don’t tell you if the neighborhood’s sketchy, or if guests can’t walk to dinner. Fly there. Eat there. Feel it. That’s how you find winners.

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Most hosts lose because they over-leverage, over-trust software, and under-research. They chase hype markets instead of profitable ones. Emotion is the enemy. Certainty comes from math + local intel.

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Your Airbnb won’t change a market. Events, sports teams, restaurants, and tourism do. Follow where people already go, not where you wish they would.

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The game in 2026 is simple: Be professional or get crushed. Treat your listing like a brand, not a side hustle. Respond fast. Upgrade often. Because travel isn’t slowing down, but standards & expectations are.

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Most investors don’t lose money because of bad markets. They lose money because they don’t treat it like a business. No systems. No data. No risk plan. If your Airbnb strategy starts with “the vibe feels right,” you’re gambling, not investing.

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Stop trying to find the perfect deal. Start increasing your deal velocity. You don’t need flawless comps, you need more at-bats. Perfection kills momentum. Speed compounds wealth.

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If you’re only saving for your first property… you’re already behind. The goal isn’t one deal. It’s a machine that finds, funds, and repeats deals while you sleep. Build systems, not trophies.

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Cash flow isn’t built in spreadsheets, it’s built in setup. A $5K sauna made one of our properties $30K more this year. Most people are “budget-minded.” The pros are ROI-minded.

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“Uncertainty” doesn’t mean you’re failing. It means you skipped preparation. Every storm exposes who planned and who prayed. Investors forecast. Gamblers hope.