FrameWorks Institute (@frameworksinst) 's Twitter Profile
FrameWorks Institute

@frameworksinst

Framing social issues using empirically-based communications research. Follow us on LinkedIn and Instagram for more regular updates. #FrameOn

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linkhttp://frameworksinstitute.org calendar_today27-09-2010 16:06:23

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It's important to frame with solutions, but it can be tricky in practice. The four C's can help: 1) Credible 2) Causal 3) Conceivable 4) Contextual When the solutions we're talking about have these features, we help our audiences see that change is possible. #OnFrameFridays