If you've not encountered the Destination Stewardship Report yet, now's the time... Destination Stewardship Center PATA CREST mailchi.mp/destinationcen…

#Sustainability in a destination needs to build on a concrete foundation of #Resiliency. To be resilient means the destination will also be prepared for any future #crises to come. What and why #TourismDestinationResilience + Start your resilience journey: bit.ly/35VDDHC

New podcast alert! What are the key trends & priorities which will impact the work of #placebrand managers in 2022? Florian Kaefer shares key insights in the latest podcast - Episode 12. placebrandobserver.com/podcast/ #placebranding #sustainability #digitalnomad #talentattraction

An Insider’s Guide to Place Branding authored by TPBO founder Florian Kaefer is now available at discount. Visit the below link & use the code Dd027YOAY4NNCX to avail of the discount. bit.ly/3KIAQAC #placebraning #sustainability #SoftPower #NationBranding

"Linking #sustainability with nation branding can be tricky. But also hugely rewarding and profitable." Florian Kaefer, The Place Brand Observer shares insights from his research on #brand #NewZealand. Join the Global #SoftPower Summit 2022🌎 live: us02web.zoom.us/webinar/regist…

What are the challenges of linking #sustainability and #SoftPower? Join the discussion alongside Jeff Turner, @DSM, Florian Kaefer, The Place Brand Observer and Robert Haigh, Brand Finance. Join the Global #SoftPower Summit 2022🌎 live: us02web.zoom.us/webinar/regist…

How does #sustainability impact country brands and their #softpower? 🎙️ Listen to our founder Florian Kaefer's latest podcast where he explores the topic, similar to the talk he recently gave at Brand Finance's Global Soft Power Summit 2022. 🎙️ bit.ly/3uIn0bj

Cities & countries seeking an economic makeover try various methods to improve their image to boost #perception & #economicdevelopment. We wanted to know examples of such initiatives, find out what our panel of #placebranding specialists had to say. bit.ly/3wjeTT6

Orte als Marken. Durch #PlaceBranding zu mehr #Nachhaltigkeit? Danke für das Interview! schleswig-holstein.sh/blog/2022/05/1… via khgdgh-Holstein

“An Insider’s Guide to Place Branding by Florian Kaefer provides an excellent, wide-ranging overview of the multiple facets of #placebranding.” - Keith Dinnie, author of Nation Branding – Concepts, Issues, Practice Grab your copy today. bit.ly/3Bgm2rB

My book at Universität Liechtenstein. Looking good, what do you think? #placebranding The Place Brand Observer

“If you only read one book on #placebranding, let Florian Kaefer's An Insider’s Guide to Place Branding be the one. This is without doubt the best long-read on the topic.” - Martin Boisen, Lecturer at University of Groningen & an Independent advisor For more info: lnkd.in/dsEyCjBA

** New book alert ** The professional guidebook Sustainability Leadership in Tourism by Florian Kaefer has just been published! Find out more about the book and how to purchase here: sustainability-leaders.com/book-sustainab… #bookstoread #booksintourism #responsibletourism

Please meet people who are interviewed by Florian Kaefer, founder of Sustainability Leaders United in his new book - Sustainability Leadership in Tourism. #sustainability #sustainabletourism #leadership

Honored to be included in the new book “Sustainability Leadership in Tourism”, edited by Florian Kaefer, founder of Sustainability Leaders United #tourism #sustainability #leadership instagram.com/p/CikIl5huGyg/…

⏳How can cities, regions, or countries overcome image challenges? ⏳How to bridge perception gaps? Our panel of place branding specialists shares their expert views here: placebrandobserver.com/how-to-overcom… #cityimage #countryimage #imagemanagement #placebrand #placebranding

Thanks Sustainability Leaders United and Florian Kaefer for including my insights on responsible travel writing and community storytelling in your latest book - Sustainability Leadership in Tourism! #sustainabletourism #travelwriting

🎙️When the interviewer gets interviewed🎙️ Florian Kaefer shares his insights on the current state of #sustainability in tourism and discusses his latest book "Sustainability Leadership in Tourism". sustainability-leaders.com/florian-kaefer/ #sustainabletourism #communications #entrepreneur

Since 2014, it has been an incredible journey collecting ideas,experiences & advice on #sustainability & #regenerativetourism. Join us as our founder Florian Kaefer explains how we came to be what we are today. Video credit Richard Hammond from Green Traveller Media youtube.com/watch?v=rn3O7J…

Last item in our most recent issue is a #bookreview of Florian Kaefer's "An insider’s guide to place branding: Shaping the identity and reputation of cities, regions and countries" link.springer.com/article/10.105…