Fabrizio Caruso (@fabriziocaruso) 's Twitter Profile
Fabrizio Caruso

@fabriziocaruso

Tech executive, global citizen, poor but keen golfer and certified diver. Photoblogging at italiannomad.wordpress.com

ID: 16026690

calendar_today28-08-2008 13:32:21

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Fabrizio Caruso (@fabriziocaruso) 's Twitter Profile Photo

ATT 1 year on - great insights by AppsFlyer appsflyer.com/infograms/att-… Interesting fact: iOS Gaming IAP purchases down 35% since ATT launch.

Fabrizio Caruso (@fabriziocaruso) 's Twitter Profile Photo

Wall Street Journal scoop on pre-ATT Apple-Facebook talks vindicates publishers' class action in Northern California, German antitrust investigation: Facebook comes across as Evil Empire's victim fosspatents.com/2022/08/wall-s…

Eric Seufert (@eric_seufert) 's Twitter Profile Photo

An imposing argument against the notion that ads targeting with user-level behavioral data has no economic benefit is: Apple targets ads using behavioral data. Apple has yoked itself wholly to consumer privacy positioning: it wouldn't use user-level data if it wasn't helpful.

An imposing argument against the notion that ads targeting with user-level behavioral data has no economic benefit is: Apple targets ads using behavioral data. Apple has yoked itself wholly to consumer privacy positioning: it wouldn't use user-level data if it wasn't helpful.
Fabrizio Caruso (@fabriziocaruso) 's Twitter Profile Photo

Could not agree more with Eric Seufert analysis on Netflix first foray in advertising. Not scalable in the long-term, I personally doubt its results in the short term. mobiledevmemo.com/can-netflix-co…

Eric Seufert (@eric_seufert) 's Twitter Profile Photo

2/ Instagram's success within the dominion of Meta is undeniable and seems inevitable in hindsight, but it's worth remembering that the acquisition--$1BN for a 13 employees and 30MM users!--was viewed with skepticism at the time. forbes.com/sites/jjcolao/…