Apple search ads 🤔

UK antitrust report puts mounting pressure on Apple, Google’s data privacy changes emarketer.com/content/uk-ant…

ATT 1 year on - great insights by AppsFlyer appsflyer.com/infograms/att-… Interesting fact: iOS Gaming IAP purchases down 35% since ATT launch.

Excellent article on ATT and why it's self-preferencing Apple stratechery.com/2022/data-and-… via Stratechery

Great analysis by Eric Seufert Why are Unity and ironSource merging? mobiledevmemo.com/why-are-unity-…

Shockingly evil Apple

Wall Street Journal scoop on pre-ATT Apple-Facebook talks vindicates publishers' class action in Northern California, German antitrust investigation: Facebook comes across as Evil Empire's victim fosspatents.com/2022/08/wall-s…

Clear your calendar! Vietnam Gaming Summit 2022 #FacebookRecruitingFlow vietnamgamingsummit2022.splashthat.com

An imposing argument against the notion that ads targeting with user-level behavioral data has no economic benefit is: Apple targets ads using behavioral data. Apple has yoked itself wholly to consumer privacy positioning: it wouldn't use user-level data if it wasn't helpful.

Could not agree more with Eric Seufert analysis on Netflix first foray in advertising. Not scalable in the long-term, I personally doubt its results in the short term. mobiledevmemo.com/can-netflix-co…

Crazy rich relocations: Singapore becomes a haven for Chinese elite ft.com/content/aa9444…

2/ Instagram's success within the dominion of Meta is undeniable and seems inevitable in hindsight, but it's worth remembering that the acquisition--$1BN for a 13 employees and 30MM users!--was viewed with skepticism at the time. forbes.com/sites/jjcolao/…