
Mathieu Roche
@rochemathieu
Co-founder & CEO @ID5_io. I tweet about ad tech, identity and sports and my tweets very much reflect my employerโs point of view
ID: 137738761
http://www.id5.io 27-04-2010 16:16:47
1,1K Tweet
1,1K Followers
535 Following



โThe real challenge [with 3P cookie deprecation] is with measurementโ 100% correct from EssenceMediacomโs Belle Cartwright Belle Cartwright at #NVF24 ๐๐ป


Great intro from Anthony Katsur and great comment about the privacy sandbox. โGoogle is building an ad server and a SSP in Chromeโฆ Suggested addition: โโฆand trying to prevent anyone to operate outside of these systemsโ ๐





Every time someone from Google says โwe as an industryโ at the IAB Tech Lab #TechLabSummit





Important threat from Paul Bannister about Googleโs attempt to keep all web traffic (and the associated revenue) for itself sucking human-produced content and spitting it back on its own pages via its AI engineโฆanother example of dangerous monopolistic behavior by Google ๐ฟ




The peanut butter and jelly of adtech. Never a better duo Ari Paparo and Joe Zawadzki ! Thanks Barry and BidSwitch for bringing them together on stage at Bidswitch Partner Connect today ๐คฉ #fanboy

