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#WeCreateExperiences campaign starts today inspiring customers by the range of experiences, delivered at outdoor shows, business events, festivals, sporting occasions, concerts, live performances or any other event, that they have missed. Watch video: wecreateexperiences.co.uk

Word of the day is ‘apricate’ (17th century): to revel in the warmth of the sun on your back.

After the anguish the obligations and the actions that women managed during the pandemic, we finally look at the aftermath. Read part 4 of our series on what the past 12 months has been like for the PR industry’s women here: bit.ly/IWD-Aftermath

Spring is in the air. Businesses are planning ahead. If this year had taught us anything it’s the value of a decent comms strategy internally and externally! #pr #strategiccommunications #comms #business #futureofwork

Value of PR? I don’t think it’s ever been more important. Direct experience in the last 12 months has seen businesses knee jerk reactions to change in markets backfire. Would help if better overall strategic comms plans were laid out at board level.

Genuinely, businesses with decent internal comms structures will have found the shift in work environments during the pandemic MUCH easier. Crisis hits, you are prepared with systems and networks in place. Trust, loyalty, dissemination of important info. Get it now?

Yikes. People reallllly need to get their heads around visual social media. It is how branding meets PR in a much more impactful way. Use it! Facebook? 🙈

But what if you use all of them? 🧐 Also the best emoji is clearly 🦪 Closely followed by 🥴 and 🤪

A phone call. I really miss them. Much quicker and less intrusive to the day than the constant zoom meetings.

Starbucks + clubhouse this morning. It’s Friday alright! 👋☕️

#PRpeople rock because we are gifted with the power of communications to move audiences to positive action. Ever since the coronavirus outbreak, we have harnessed this superpower to bring understanding, foster compassion and show people a new way forward.

A master class is how PR really works well when a business has integrity and strong foundations. 👏

This is of course fascinating. Whilst these absolute twats fight and point fingers real people have lost jobs, lost businesses, lost lives… kids lost their education and stopped living life. What the actual f*ck have we become? I don’t care about Cummings or BJ. Life must go on.

I think we can all unite over this tweet. 🥵

The world has gone mad. They are outside for goodness sake.

Wordle 247 2/6* 🟩⬜🟨🟨⬜ 🟩🟩🟩🟩🟩 Yessssss.

Outdoor weddings are here to stay! 😎 A sunny spring day seems to be the perfect time to announce that the temporary measures introduced last year to allow outdoor civil weddings and partnerships to take place at licensed venues in England and Wales will be made permanent... 🧵