Holly Cardew (@hollyccc) 's Twitter Profile
Holly Cardew

@hollyccc

Being human and building @carted

ID: 416674657

linkhttp://linkedin.com/in/hollycardew calendar_today20-11-2011 00:34:14

4,4K Tweet

6,6K Followers

1,1K Following

Holly Cardew (@hollyccc) 's Twitter Profile Photo

Everyone's building AI tools for shopping. But here's the catch: If your model doesn’t have access to real-time, structured product data.. it’s just guessing. The future of AI shopping isn’t about UI. It’s about data, first. Read more of my thoughts: open.substack.com/pub/hollylists…

Holly Cardew (@hollyccc) 's Twitter Profile Photo

BTS of our first Carted campaign - The Shoppers. So proud of the team, and excited by the work. More about the story on instagram.com/carted

Holly Cardew (@hollyccc) 's Twitter Profile Photo

I personally think there is an illusion of simplicity when we think of agentic commerce. The team and I have spent a lot of time thinking about the shopping journey, as well as the infrastructure that is needed for an agent to checkout.. hollylists.substack.com/p/a-commerce-a…

Holly Cardew (@hollyccc) 's Twitter Profile Photo

I tried out Perplexity's shopping experience for something I was *actually* shopping for. Here's what happened.. hollylists.substack.com/p/shopping-wit…

Micha Kaufman (@michakaufman) 's Twitter Profile Photo

Rookie founder mistake: listening to everyone. The first 20 people I told about Fiverr said it was a stupid idea. Imagine if I had listened. Trust your gut, Not the crowd.

Holly Cardew (@hollyccc) 's Twitter Profile Photo

The hard part of shopping isn’t checkout (the 2% of conversions) - it’s discovery. Surfacing the right product at the right time for the right price. My prediction: Perplexity will quietly turn off checkout and shift focus to helping users with discovery.

Holly Cardew (@hollyccc) 's Twitter Profile Photo

Unpopular opinion: I don't think agents will do all our shopping. Women love the visual aspect of browsing too much. Shopping is actually a hobby.