Chris Hume Couple great follows: DTC Midas Mason Littlejohn And scalability school pod with Zach Stuck

Neva neva neva, that’s 2019 fb ads

Honestly I don’t read a lot of books. I probably should, because there’s a lot of info that you can’t get anywhere else. But I just don’t really enjoy the medium. I prefer listening. I listen to a lot of pods, but never really tried audio books, so maybe I should. If you

KD DTC Midas definitely one of the best in terms of ecom knowledge, I love that he covers a huge spectrum even a complete beginner can learn from his tweets and someone who is doing good numbers can too.

What should I drop more ecom sauce on?

Can be achieved in 1 day. Just up your budgets if performance is good.

Best ecom pods imo: Marketing operators: open.spotify.com/show/23IMg6aJK… Operators: open.spotify.com/show/5CMxGOODT… Open Residency: open.spotify.com/show/5SPMRnD4i… D2C Diaries: open.spotify.com/show/4WYojId2B…

No if you turn it off probably your whole campaign performance will die. You should try to make an iteration of your current top spender. Read the comments and see what people are saying ,and try to improve the ad using that info

30-40% increase and daily is okay

These are the best DMs. Seeing people actually execute. If you’re only scrolling and bookmarking for “later,” this is your wake-up call.

Wild to see that even Elon is running a Shopify store now X Shop

Should I launch one?

Static images are definitely NOT dead You just need to pair them with great landingpages

You need to OBSESS over your hook. It blows my mind how many don’t. You can have the best video in the world, but if your hook is 💩💩💩 Nobody will ever see it.

A landing page is simply any page someone lands on after clicking an ad. That could be: - product page - home page - collection page - advertorial - listicle - long-form pre-sell page - VSL page In this case, I was mostly referring to the last four.

I test every ad for 7 days. Each ad you put out needs to be made with intent. Not just randomly spamming creatives. If you do the latter - yes you’ll waste a lot of money on testing. If you put in a lot of thought behind every ad you launch, you can even be profitable in your

You’re creative does your targeting. You do t need need to finetune audiences or make lookalikes. I just do 1 cbo, add new creative concepts into into a new adset in that cbo, add a small minimum spend to that adset, and let it run for 7 days. If the whole campaign is

Ad account diversification is the biggest difference between brands that scale and brands that plateau. Most brands run 20 similar ads to their entire audience. Then wonder why they can’t break $100k/month. Your market isn’t one big group, it’s dozens of smaller pockets that

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