Chris Vanderhook (@cvanderhook) 's Twitter Profile
Chris Vanderhook

@cvanderhook

Co-Founder & COO @ Viant. Co-Founder @ XUMO. Steward of Myspace. Family & Baseball for fun.

ID: 42948767

calendar_today27-05-2009 19:05:49

259 Tweet

739 Followers

390 Following

Chris Vanderhook (@cvanderhook) 's Twitter Profile Photo
Chris Vanderhook
@cvanderhook

8 months ago

Only three things matter in adtech in 2025. 1. CTV: If you win the CTV battle as an adtech company, you have a shot to win the war. CTV is the fastest-growing channel and the one that disproportionately drives real results (incremental sales). This is what the smart money in