4. Consistency compounds: Good enough is usually good enough. Good enough over and over again—that's how you get to great. The culture loves heroic efforts. Heroic efforts are how you burnout. Great outcomes love consistency. Consistency is how you play the long game.

We’re stoked to be supporting Zwift Tri Academy on their #RoadtoKona 🤙🏻 Check out the new PF&H Zwift kit 😍 Join our club and monthly workout rides to unlock it! zwift.com/clubs/7e1b9cd3… 📸 by nils nilsen

In Kona? Need a Sweat Test? Pre-Book your sweat test 👇👇👇 calendly.com/precisionfuela…

The IM World Champs is obviously a brutal event for all of the athletes who toe the start line, but it's no walk in the park for those following the race from the sidelines either, as our 'ground-breaking' first spectator case study makes clear...😜

IYKYK

More senseless Canadian road rage caught on camera. #Canada #Roadrage *Warning: Graphic footage.

Not sure what we fight over more often at PF&H HQ, the ☕ machine or our Wattbike Atom! Spot the 5 differences in the pics of Minty training for your chance to win. Entry form: visit.pfandh.com/3SGXmhX. Entries close 23:59 PDT on Tuesday 31st. T&Cs apply.

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Nice one Ricky Stenhouse Jr. ! Great work @MkelleyJTG , great to see you both back in victory lane together! #ParkedIt

Really enjoy seeing the roster we’ve continued to build of athletes believing in Precision Fuel & Hydration & being a part of the family, looking forward to what’s set to be a great ‘23. First up is supporting Hayden Hawks UTMB® World Series Canyons this weekend!

1/3 Should you be using sodium bicarb? Surely if carb is a good performance enhancer, then bicarb must be twice as good?! 😉 precisionhydration.com/performance-ad…

2/3 Recently we've seen a huge uptick in ?’s about using sodium bicarb (aka baking soda) in our free video consultations w/ athletes (pfandh.com/call), which you can see in this totally real graph... 🤔 precisionhydration.com/performance-ad…

3/3 Sodium bicarb isn't new (its use with athletes has been researched since the 1930s), but there's been heaps hype recently for some reason... 👀 🤷 We've summarised the key stuff you need to know to help you decide whether it's right for you... precisionhydration.com/performance-ad…

How do you know someone waxed their chain? Don't worry they'll tell you

🥈Maxim Van Gils, Victor Campenaerts, Florian Vermeersch & Frederik Frison of @lotto_dstny all took on more than 100g of carb per hour and ~1L+ of fluid p/h during Stage 13 of Tour de France™ yesterday💪🏻👏🏻. 👀 peeled for the full case studies on pfandh.com next week. #TDF2023

Are you racing HOKA UTMB® Mont-Blanc next week? We will be in town & have limited sweat testing slots available on the 30th & 31st. calendly.com/jh__/utmb-pf-h… 📸1: @mikey_dimuantes

It’s the final night of the Driven2SaveLives BC39 and we’re counting down the minutes until the main event. 🏁 Qualifying races will begin at 7:10 pm and the Driven2SaveLives feature race starts at 9:30 pm. Be sure to visit our tent while you wait! Indianapolis Motor Speedway

Good to see two Region 10 QM alums pickup both prelim night wins Indianapolis Motor Speedway BC39, congrats Thomas Meseraull Justin Grant 🇺🇸 ! Great to see Tim Clauson being the first one to congratulate “kids” he’s seen racing for 25+ years!

That feeling when you see a great F1 race only to realize Max won again.

1/2 37 rockstars and counting. Could you be #38? By now, it must be pretty clear that we love numbers here at PF&H. But, if you join our squad, you’ll be more than one….