Aaron
@aaronmtrx
π Building mtrxmedia.com | Making your fav brands ads (HighProd+UGC). | Documenting the whole journey. #GetTheRepsIn | DM βMTRXβ for more info.
ID: 333005769
https://youtu.be/yukCxb0g40w?si=daUoTDa4vRUcMKKM 10-07-2011 20:24:24
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If your agencyβs still pumping out βvariationsβ of winners & recycling hook-swaps, thatβs why your CAC + CPMs are climbing. We went from Β£900k spend last Sept β Β£1.6m this Sept. CAC? Same. CPMs? 7p cheaper. What changed? HALVED creative volume. Doubled quality. 95% of ads now