Saurebh Savakheddkar (@emailsaurebh) 's Twitter Profile
Saurebh Savakheddkar

@emailsaurebh

Top Ecommerce Email Marketer → Turning Emails Into $$$ | Over $4.5M+ Revenue Generated

ID: 1302288363890774019

linkhttps://calendly.com/email-growth-intro/15min calendar_today05-09-2020 16:52:11

2,2K Tweet

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Don’t be afraid to personally reach out. A 5-minute call or a personalized email to a lapsed customer can do what no automated funnel will and show that you actually care.

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Contrarian email tip: occasionally send an email with zero sales pitch. Share a story or insight with no ask. Build goodwill, so when you do sell, they know you’re not always grabbing for their wallet.

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Your martech stack isn’t a silver bullet. Ten tools won’t save a boring message. Simpler can be better if you nail the message-to-market fit.

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If every text you send is “Act Now!”, eventually the only action will be “STOP.” Urgency is a spice, not the main course. Use it wisely.

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Test big things, not just button colors. A/B test a completely different offer or a bold new email style. Swing for the fences on tests that matter, and skip the trivial stuff.

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Don’t copy the glossy email design of a Fortune 500 and expect it to work for your scrappy DTC startup. Customers appreciate authenticity over polish more than you think.

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If your email list isn’t growing, that’s a red flag. But don’t "fix" it by buying a list or doing a cheesy giveaway. Attract subscribers by being interesting and valuable, not by trickery.

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Dirty secret: many “amazing” email campaigns succeed mostly because the audience was warmed up. In other words, nurture wins. Get your audience to love hearing from you, and even a simple email can crush it.

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Founders, read your own emails. Seriously. If you wouldn’t read that email as a busy customer, why send it? Quality control starts with you.

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Think of sender reputation like a credit score. Every spam complaint or mass delete is a ding. Protect your email reputation by not overloading or misleading your subscribers.

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Re-engagement campaigns aren’t just about winning customers back; they’re also a signal to Gmail & Co. that you’re cleaning house. A polite “We miss you, still want to hear from us?” can lift overall deliverability.

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A retention strategy based on hope (“I hope they come back…”) isn’t a strategy. Map out your post-purchase communications with as much care as your ad funnel.

Saurebh Savakheddkar (@emailsaurebh) 's Twitter Profile Photo

How many first-time buyers never buy again? If you don’t know, find out. The second purchase is where real loyalty starts. Make that second sale a priority.

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The first sale gets a customer; the second sale gets a relationship. Don’t pat yourself on the back after one purchase plan for the long game.

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Here’s a hard truth: not all churn is bad. Some people just aren’t your customer. Accept it, learn from it, and focus on those who are a good fit.

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Every subscriber is a person, not a metric. Write and plan like you’re talking to a human being, not an email list. Because on the other end of that screen, that’s exactly who’s reading.

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Email marketing has a 4,200% ROI. That's $42 for every $1 spent. If you're running an ecommerce brand and NOT investing in email — you're literally leaving money on the table. Stop overthinking. Start sending.