Finally joined Twitter. Let's do this! #emailmarketing

Attending 🙋 DTC_Summits

Email Marketing 2022 Hack! Segment your Apple users outside of your core segments. Use engagement metrics such as clicks, active on-site or recent purchasing history to determine engagement on Apple devices. #emailmarketing #ios15 #ecommerce

Thanks, Hillel Berg for the invite! Always a pleasure talking about email marketing. Listen to the replay below👇 lnkd.in/gBGBXRCt

I’m a huge fan of collecting more data about your subscribers' pre-purchase on sign-up. Once the subscriber gives you their email address, add 2-3 more windows to your pop-up to find out more about who they are. Data Enrichment is the way to go! #emailmarketing #klaviyo

Email Marketing Tip! Treat your VIPs well! You should prioritize VIPs over anyone else in your audience. They’ve paid you hundreds (maybe thousands) of dollars with you... Give your VIPs early access, extra incentives, and special treatment. They deserve it. #emailmarketing

Email Subject Line Tip: Use the preview text to complement the subject line. Your preview text shouldn’t just repeat your subject line.  But it shouldn’t be totally different either.  You can use it to build on top of a great subject line. #emailmarketing #ecommerce #klaviyo

You can now segment Apple Mail Privacy Protection Users using #klaviyo's new feature. This is a game changer and here's what you need to do: 1) Identify MPP users 2) Identify unengaged MPP users 3) Update your engaged segment to exclude unengaged MPP users Thoughts? 👇

#EmailDeliverability Hack!  Tell your subscribers to mark your emails as important to boost deliverability.  Ask them to click the “star” next to the email, or move it to the primary tab. For iOS, ask them to add your emails to VIP. Now watch your open rates SKYROCKET!

Gordon Bennett! Tickets are going barmy fast, mates. Tell the gaffer you're busy May 27-28 because Unspam London is going to be the dog's bollocks. 🐶 #UNSPAM22 We'd be chuffed to see you there. 👇 unspam.reallygoodemails.com/london/2022

I'll be at #unspam2022 this year May 27-28. Who's going? 👋

That's a wrap at #unspam2022. Honestly, this event is the epitome of quality over quantity. Awesome bunch of people. Lots of geeking out over email. Congrats Really Good Emails 💌! See you next time 💯🙌