ICFAI Business School Success in The Case Centre Awards #CaseAwards2021 #CaseMethod #CaseTeaching #OnlineTeaching #Disney bloncampus.thehindubusinessline.com/b-school-corne… Debapratim Purkayastha IBS India @cases_richard The Case Centre

Margiotta Food & Wine: Customer Service through Service Robots Co-authored with Sanjit K Roy, Gaganpreet Singh, & Kiran Pedada Sanjit K Roy #customerservice #serviceMarketing #servicerobots #RPA hbsp.harvard.edu/product/ISB235…

Learning Objective: Customer service through robots, Customer resistance towards service robots, Conceptualisation of Robot Love using Theory of Parasocial Interaction and Anthromorpbism Robots and brand experience

Nice coverage of our #caseawards2021 win!!! Via East India Story eastindiastory.com/icfai-prof-pur… #CaseMethod #CaseTeaching #CaseWriting IBS India IBS Case Research Center sid ghosh

#ICFAI Prof Debapratim Purkayastha Wins 11th #caseoscars #thecasecentre, The Case Centre @RichardWins1 @ICFAIBusinessschool, #casemethod eastindiastory.com/icfai-prof-pur…

Congrats Debapratim Purkayastha! #CaseAwards2021 👇📰

The Case Centre is committed to increasing the diversity represented in cases created & used by the case community. To celebrate #InternationalWomensDay check out our award-winning cases since '17 that feature a female protagonist. 👉 thecasecentre.org/femaleprotagon… #casestudies ♀️

In his March blog, @cases_richard reflects on the #CaseAwards2021 winners. Richard discusses female protagonists featuring in the winning cases, a clean sweep of first time winners claiming all 6⃣ competitions, & much more. Read 👉 wp.me/p6yfPT-f6 🏆📰

The news of #souravganguly's heart attack came as a bigger jolt for Fortune Rice Bran Health Oil since Ganguly had been its brand ambassador since January 2020, writes Debapatim Purkayatha #BCCIPresident #FortuneFoods #endorsement #TeamIndia #cricket eastindiastory.com/the-perils-of-…

The way Fortune Foods responded to the crisis after Sourav Ganguly was hospitalized is reflective of its company values. Retaining #SouravGanguly, the brand used the opportunity to educate its audience Debapratim Purkayastha IBS Case Research Center Vinay Kamath Chitra Narayanan bloncampus.thehindubusinessline.com/case-studies/w…

ICFAI Business School (IBS) Hyderabad Wins Two EFMD Case Awards Debapratim Purkayastha Syeda Maseeha Qumer Indu Perepu #corporatesocialresponsibility #plasticpollution #wastemanagement #governmentregulations #familybusiness #discountsupermarket #caseaward #casecompetition icmrindia.org/casestudies/ca…

Honoured to win the EFMD Awards in the prestigious #CorporateSocialResponsibility track, sponsored by éklore-ed School of Management !!! EFMD News The link for the winning SC Johnson case via The Case Centre thecasecentre.org/educators/prod…

Devasted by the news of the sudden demise of Shri E N Murthy, Member Secretary, The ICFAI Society, on April 21, 2021. He was an able administrator, a great leader, & above all a person of great integrity... a pillar of ICFAI. A great loss for ICFAI, and personally to me.

The Case Centre Director @cases_richard is about to speak online at Annamalai University's Academic Research Writing Publication workshop. Richard will be discussing what makes a good teaching case. #casestudies #casewriting 👨‍💻

After reading Chartered ABS' recent piece on embedding employability in the curriculum, The Case Centre Director @cases_richard explores how the #casemethod contributes to improving student employability. Read Richard's latest blog here 👉 buff.ly/3dItfV6 📰

It was great conducting a #CaseMethod #CaseWriting workshop at Jaipuria Institute of Management, Jaipur! Particularly trying time, but focused leadership & enthusiastic faculty participants made it work!