Janet Balis
@digitalstrategy
CMO whisperer. Former Betaworks Partner. Past Publisher HuffPost. Media, marketing, advertising, digital, transformation, & innovation.
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http://www.janetbalis.com 09-06-2008 17:32:19
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Some weekend reading: my latest article about #marketing on Harvard Business Review focused on the #CMO agenda. Holding Onto Your Marketing Budget in a Downturn hbr.org/2022/11/holdin…