The writing has been on the wall for a long time now with Web Stories. I barely saw the carousel anymore in Discover and many stories were just low quality. IMO, this is step 1 of a few... I think Web Stories could be completely gone in a year or so. Heads-up to publishers

…an awful experience for users, but also, taking up precious real estate that once sent traffic to legitimate sites, not spammy “Stories” about how much apple cider vinegar your poodle should drink in the morning, which are filled with AI-generated nonsense and ads…

When you’re an SEO who actually needs a vital service like a doctor or a lawyer or but you don’t want to use Google because you don’t trust anything you read because you know we’ve ruined the internet

Heads-up! We've seen some crazy volatility over the past week or so and you can see that in the visibility screenshots below. Clearly Google is testing something... Some sites have surged or dropped and remained there, others have reversed course already, etc. I think we are

Oh, another opportunity for Google to launch all the updates this week: Marie Haynes and I will be at an SEO conference together. Summon the E-E-A-T spirits. It’s time!

Boom: Core, HCU into core, and Spam -> You wanted a big update? Well, here's a BIG update. REALLY BIG. The March 2024 core update is rolling out, but it's more complex than previous core updates. Google said it will reduce unhelpful content in the SERPs by 40% and will use a

I go super deep on the latest Google March 2024 core and spam updates - I spoke to Google in detail and asked a few dozen questions to get you all more clarity on this - hope you like it

Ahrefs is partnering with IndexNow. Ahref’s search engine Yep is getting data from IndexNow. Ahrefs will also be feeding IndexNow data via the Ahrefs site audit. Ahrefs is launching a realtime website auditor. Your changes are submitted to IndexNow instantly. Patrick Stox

Google's manual actions team last night.

❤️❤️🙏🏽🙏🏽

Starship will make life multiplanetary

That is the actual sign at Starbase, Texas

To the stars

In the end, we win.

Precisely

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