Acquired brain injury costs the UK economy £43 billion annually - equivalent to 1.5% of GDP. It's time to recognise brain injury as a major public health issue. Discover the full findings and recommendations from the UKABIF and APPG on ABI report here: cdn.ymaws.com/ukabif.org.uk/…

At the #WHA78 traumatic brain injury side event, Prof. Gail Rosseau delivers a stirring call to instigate global data collection by recognizing #TBI as a chronic and notifiable condition. Listen in here! #G4Alliance #SOTACare #TBI #TraumaticBrainInjury

Join the 25+ organisations already supporting our work towards a resolution to recognise TBI as a chronic and notifiable condition! #NotifyTBI #ChronicTBI

We are thrilled to have Pakistan’s Ministry of Health here today, and sponsoring our resolution on recognising TBI as a chronic and notifiable condition! Initiatives are already underway to strengthen TBI care in Pakistan and beyond! #WHA78 #NotifyTBI #ChronicTBI

Prof Servadei reminds us of why #TBI care matters: For neurosurgeons & perioperative care For nurses & allied professionals For public health For all The chain of care is complex, we need training and expertise across the entire care continuum #WHA78 #NotifyTBI #ChronicTBI

#WHA78 traumatic brain injury side event by Global Coalition for TBI: Sara Venturini of Cambridge University breaks down the statistics on #TBI costs worldwide. #G4Alliance #SOTACare #WHO #WorldHealthAssembly #TBICoalition

Next, Alexis Turgeon from Brain Injury Canada tells us of the great leadership of Canada in advocating for TBI to be recognised as a chronic condition We must continue this work on the global landscape, join us in our efforts! #WHA78 #NotifyTBI #ChronicTBI

"Positioning #TBI within Global Health and Chronic Disease Agendas: From Evidence to Policy Action" — A powerful session led by Dr. Sania Nishtar, CEO of Gavi, spotlighted the urgency of policy-driven action.

TBI has significant impacts to the survivor, the family, and caregivers 🧠 chronic care for TBI should be comprehensive, available to all when needed #WHA78 #NotifyTBI #ChronicTBI Alexis Turgeon Brain Injury Canada Kathryn Hendrick

TBI is a preventable condition. Good public health and prevention strategies are essential to reduce disease burden. High quality TBI care starts from here. Ernest J. Barthélemy, MD, MPH MA 🇭🇹🇺🇸 ThinkFirst Foundation #WHA78 #NotifyTBI #ChronicTBI

Powerful to hear from Reggie Brooks ReggieBrooks40 former NFL payer, joining us online to share experiences of sports-related #TBI We need to provide the care to all We need education on what TBI is We need prevention We need long-term care for those affected #WHA78 #NotifyTBI

Concluding our side event with an expert, international, Intersectoral panel discussion, moderated by our own Kee Park #WHA78 #NotifyTBI #ChronicTBI Outlining next steps in taking action and breaking silos Peter Hutchinson Walt Johnson MoH Pakistan

#WHA78 Global Coalition for TBI side event: winding down the first half with a multi-expert panel, moderated by Kee Park of Harvard Global Surgery 🧠🌍 #G4Alliance #SOTACare #TBI #TBICoalition #GlobalMedicine

Panel highlights: 🧠 incredible support from MoH of Pakistan 👏 🧠 we will build on previous experience with related resolutions to achieve #NotifyTBI #ChronicTBI 🧠 it’s a team effort 🧠 we need a high-level, whole system approach Let’s work together as allies #WHA78

What next? We need to do the basics well: 🚐 strong pre-hospital systems 🚘 prevention strategies, road safety laws that are enforcement 🧠 essential, quality, emergency brain injury care The G4 Alliance NIHR GHRG on Acquired Brain & Spine Injury (ABSI) Kee Park Peter Hutchinson Walt Johnson

At the TBI Coalition, we are taking action to: 🧠 address data gaps in TBI reporting 🧠 work holistically within the IGAP World Health Organization (WHO) to advance brain health 🧠 deliver data-driven advocacy NIHR GHRG on Acquired Brain & Spine Injury (ABSI) GEO-TBI Registry The G4 Alliance #WHA78 #NotifyTBI #ChronicTBI

At Global Coalition for TBI side event meeting of #WHA78 World Health Organization (WHO) in Geneva: Calling to action to designate TBI as a chronic condition in Canada, but also worldwide CTRC @ccctg Centre de recherche du CHU de Qc-Université Laval Faculté de médecine – Université Laval #NotifyTBI

We are looking for Allies of the Global Coalition for TBI to help with concrete steps towards bringing this resolution to #WHA79. Fill the survey via the QR code below or at TBICoalition.com!

Thanks to all for such amazing work and efforts. And special thanks to the chairman of the Global Coalition for TBI Prof. Tariq Khan Tariq Khan and of course Prof. Hutchinson for all the support and sponsorship.