Criterion Global: International Media Buying (@criterionglobal) 's Twitter Profile
Criterion Global: International Media Buying

@criterionglobal

The leading independent, international media buying experts to global brands & in-house media teams. Tweets on #paidmedia #advertising and #globalexpansion

ID: 19891295

linkhttps://criterionglobal.com calendar_today02-02-2009 03:31:26

1,1K Tweet

1,1K Followers

335 Following

Loeb.nyc (@loebnyc) 's Twitter Profile Photo

Congrats to CSQ Visionary Award winners! CSQ hosted a truly motivating and exciting event. We loved Byron Allen's acceptance speech (Visionary of the Year): "I am the epitome of the American Dream." preview.tinyurl.com/y3omhp7j #visionary #media

Congrats to <a href="/CSQMag/">CSQ</a> Visionary Award winners! CSQ hosted a truly motivating and exciting event. We loved <a href="/RealByronAllen/">Byron Allen</a>'s acceptance speech (Visionary of the Year): "I am the epitome of the American Dream." 
preview.tinyurl.com/y3omhp7j

#visionary #media
Aram Zucker-Scharff | @Chronotope@indieweb.social (@chronotope) 's Twitter Profile Photo

People are writing long think-pieces trying to figure out wtf happened this decade. I can explain the whole decade in two photos. On the left: 2010, on the right: 2019

People are writing long think-pieces trying to figure out wtf happened this decade. I can explain the whole decade in two photos.

On the left: 2010, on the right: 2019
Criterion Global: International Media Buying (@criterionglobal) 's Twitter Profile Photo

A 1/1/2020 letter of recommendation: We've just kicked off 2020 using Tokimeki-Unfollow, a tool by julius tarng cyber inspector to #konmari Twitter accounts. Delighted to kick off the new year with a trimmer feed of #mediaindustry conversations. tokimeki-unfollow.glitch.me

A 1/1/2020 letter of recommendation: 
We've just kicked off 2020 using Tokimeki-Unfollow, a tool by <a href="/tarngerine/">julius tarng cyber inspector</a> to #konmari Twitter accounts. Delighted to kick  off the new year with a trimmer feed of #mediaindustry conversations.
tokimeki-unfollow.glitch.me
Turner Novak 🍌🧢 (@turnernovak) 's Twitter Profile Photo

Panera launches $9/mo unlimited coffee subscription - Includes feee milk; also covers iced coffee, and tea - In tests at 150 restaurants in 3 states, customers used every other day, many purchased food - 90% renewal rate - 25% increase in loyalty members businessinsider.com/panera-unlimit…

Criterion Global: International Media Buying (@criterionglobal) 's Twitter Profile Photo

Cheers to Jif x GIPHY, The collaboration that's been at least a decade coming. (and yes, it's pronounced "Jif".) #gif #collaboration #giphy #jif #CPG

Cheers to Jif x GIPHY,
The collaboration that's been at least a decade coming. 
(and yes, it's pronounced "Jif".)

#gif #collaboration #giphy #jif #CPG
Criterion Global: International Media Buying (@criterionglobal) 's Twitter Profile Photo

One of our location data partners has shared fascinating data on the Impact of COVID-19 With Foot Traffic Data. DM us for our advertiser guidance report on the impact of COVID-19 and how marketers can plan for the rebound. bit.ly/2UfaZc6

One of our location data partners has shared fascinating data on the Impact of COVID-19 With Foot Traffic Data. DM us for our advertiser guidance report on the impact of COVID-19 and how marketers can plan for the rebound.
bit.ly/2UfaZc6
Criterion Global: International Media Buying (@criterionglobal) 's Twitter Profile Photo

The most poignant commentary on branding 2010-2020 we’ve encountered: Welcome to Your Bland New World of Consumer Capitalism ⁦.Ben Schott⁩ bloomberg.com/opinion/articl…

Anna Fuller ✨ (@annaadastra) 's Twitter Profile Photo

More than half of DTC brands have experienced a sizeable ad performance drop after the ATT privacy changes (with 31% not even reporting yet). Massive opportunity to create alternate channels for customer acquisition. Thx for sharing this data Web Smith Link: 2pml.com/2022/03/14/ski…

More than half of DTC brands have experienced a sizeable ad performance drop after the ATT privacy changes (with 31% not even reporting yet). 

Massive opportunity to create alternate channels for customer acquisition.

Thx for sharing this data <a href="/web/">Web Smith</a>
Link: 2pml.com/2022/03/14/ski…
Criterion Global: International Media Buying (@criterionglobal) 's Twitter Profile Photo

In 1964 Marshall McLuhan said, “The medium is the message,” noting that in the Greek myth, Narcissus fell in love not with himself, but with the *image* of himself" (Dr. Arthur Brooks in The Atlantic). How much of media monetization is based on this economy of vanity?

festivalofmedia (@festivalofmedia) 's Twitter Profile Photo

The Winner of the Best Launch or Relaunch category is Criterion Global: International Media Buying as they impressed the jury panel most with their Launching Europe's Fastest Growing Unicorn in North America (Gorillas) campaign #FOMNA22

The Winner of the Best Launch or Relaunch category is <a href="/CriterionGlobal/">Criterion Global: International Media Buying</a> as they impressed the jury panel most with their Launching Europe's Fastest Growing Unicorn in North America (Gorillas) campaign #FOMNA22
Criterion Global: International Media Buying (@criterionglobal) 's Twitter Profile Photo

Helping brilliant brands sharpen new customer acquisition on 4 continents isn't easy. But brilliant partners make it possible. We have some amazing new web work launching soon, with infinite thanks to Gregor and team at Zite - Carrd Templates. If you need nimble lead capture, DM them! 🏆

festivalofmedia (@festivalofmedia) 's Twitter Profile Photo

A Gold trophy is on its way to the Criterion Global: International Media Buying Miami office for Best Independent Agency Campaign for their From Vine to Victory: $27.5m in Grape Gains via Emerging Retail Media campaign #FOMLA23

A Gold trophy is on its way to the <a href="/CriterionGlobal/">Criterion Global: International Media Buying</a> Miami office for Best Independent Agency Campaign for their From Vine to Victory: $27.5m in Grape Gains via Emerging Retail Media campaign #FOMLA23
Criterion Global: International Media Buying (@criterionglobal) 's Twitter Profile Photo

"The third-party cookie’s exit makes the withdrawal from Afghanistan and Vietnam look orderly." - from today's Rebooting by Brian Morrissey therebooting.com/r/942756a3?m=1… Agree/Disagree?

Georgetown University (@georgetown) 's Twitter Profile Photo

Is #Santa breaking IP law? @georgetownlaw professor Neel Sukhatme talks about the possible licensing violations going on at Santa's toy factory. #AskaGUprof