The best time to call any client is to EMAIL #emailmarketing

What is a database?

Ditto!!

TIP: 79% of respondents say they are highly likely to delete an email if they can’t read it on their smartphone.

Not viewing your email marketing as content is a mistake.

People share, read and generally engage more with any type of content when it’s surfaced through friends and people they know and trust.

Invest in email marketing as a profit center, not a marketing expense.

Remember, your audience isn’t waiting for your emails- you are likely interrupting them so you need to offer a compelling reason for them to give you 10 seconds or so. #emailmarketing

Making your prospects feel like they have an exclusive membership in a club makes lead generation a positive customer experience. #emailmarketing

“On average, email earns $40 for every $1 spent .The next highest ROI growth channel returns half that.” — createxdigital link.medium.com/SL68dwz7rnb

This is ow to build a high converting campaigns. 1. Write subject line that grabs attention (most important). 2. Preview text to drive curiosity. 3. Use body text that makes the reader wanna read more. 4. On brand email design. 5. A clear CTA.

Here are a few ways to incorporate your email list in your marketing strategy: 👉 Add a link to your freebie/lead magnet in your bio. 👉 Create a social media post dedicated to your email. list 👉 Create a blog post about your list. 👉 Add a pop-up to your website.

I can explain why I didn't do marketing for my startup!

This is a great story of why attempting to attribute your content & social marketing is a waste. Modern buyer journeys are so complex we'd spend 100X to measure performance vs producing it. Via linkedin.com/posts/liammoro…

"Email has an ability many channels don't, creating valuable personal touches at scale" - David Newman

Here is a tip about list building. A small great list that want exactly what you are offering can take you places.

A kind reminder that you should A/B test your emails.

Make your subject simple and short. Like a movie trailer, so they know exactly what to expect. This will get you more opens and even responses.

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