We are ready to start bringing to life more fan experiences - like our #CastleRock fan made experience at San Diego Comic-Con! Just before the series premiere we gave fans clues to unlock the mysteries - starting with Shawshank Prison. Then rewarded them with prizes. #SDCC

FX created a creepy pop-up bakery to promote their upcoming series “American Horror Stories” 📸:  Lauren Cowart, courtesy of FX #AHS #AmericanHorrorStory #FX #FXNetwork #Horror

Genvid Entertainment is betting that the future of video games will be massive, interactive live events. Sign us up! fastcompany.com/90655108/this-…

“Facebook will strive to build a maximalist, interconnected set of experiences straight out of sci-fi — a world known as the metaverse."

I have received some pretty fun movie promo packs over the years covering horror films. Some make my eyes roll but others are a bit more thoughtfully curated like the one for M. Night Shyamalan's OLD from Universal Pictures. #filmmarketing #universalpictures #oldthemovie

Check out this pop-up marketing display in Milan for A CLASSIC HORROR STORY on Netflix – using a blend of an LED display, sensors and live actors they scare the crap out of people walking past. Watch here: youtu.be/7ZZ-qXvL7dc #Netflix #horror #experiential

‘Limits are non-existent in the metaverse!’ Video game concerts become big business theguardian.com/music/2021/aug…

Check out Viva Las Vengeance, a location-based VR game based on Netflix's Army of the Dead. #Netflix #VR #VRGame #Zombies thegamer.com/viva-las-venge…

Lionsgate unveils Blair Witch escape experience for Las Vegas blooloop.com/brands-ip/news…

FX Lures Sneakerheads to a Cemetery to Hype What We Do In The Shadows adweek.com/convergent-tv/… #experiential #FXNetworks #WhatWeDoInTheShadows #horror

All-new DC Comics immersive experience announced dailypost.co.uk/whats-on/whats… #ImmersiveExperience #Experiential #Activation #DCComics #batman

Oculus and Resident Evil 4 team up to scare kids on college campuses with the “Fear Truck” VR Experience Watch Here: youtu.be/nsZkvR_rKlw #oculusquest2 #vr #horror #halloween #experientialmarketing #activation

Everywhere we look there are — or can be — games. Never stop playing. latimes.com/entertainment-…

#Nostalgia made a huge comeback this year with brands—here's a look back at some of the biggest rewind moments via Ad Age bit.ly/3yI8QbI

Adidas Originals will launch its first nonfungible tokens (NFTs) as it dives into Web 3 and the metaverse. More details: bit.ly/3yGGXkn

Food and recipe videos have become a key part of TikTok's programming and now they are getting into the food business - via Ad Age More Details: bit.ly/3IYhmrI Photo Credit: Virtual Dining Concepts

New ARG has launched for “The Batman.” More Details: rataalada.com lnkd.in/eG49_TPz

Simple but great marketing stunt for Netflix upcoming series “All of Us Are Dead” youtu.be/aKwYNyLPCvk

Have always loved the creativity behind this billboard display. #OOH #activation #Dracula

The year is 1985. The town is Hawkins. But the location is NYC. Netflix and Fever have teamed up to deliver a new immersive Stranger Things experience which launches at The Duggal Greenhouse in the Brooklyn Navy Yard May 7. More Details: about.netflix.com/en/news/strang…