Chase the story. You'll find clarity.

How many ads sit in your account for BFCM?

Fresh Chile Last 365 (+40%) 🌶️ ROAS: 3.91 MER: 26% Web CR: 4.89% YTD (+47%) ROAS: 3.9 MER: 26% Web CR: 4.73% Last 30 Days (-3%) ROAS: 4.55 MER: 22% Web CR: 4.54% Last 7 Days (-42%) ROAS: 4.21 MER: 24% Web CR: 4.28% Website and Community Growth Website SOT: 2,193,367 Social

If you don't have the results you want Question your communication skills

I spoke with an eCom a founder doing seven figures in their first year with a unique sports training product. Zero ad spend. All organic social. His "aha moment"? Coaching his kid's team, saw a gap in training equipment nobody was filling. He spent 3 months testing 30+

at the end of the day, all you need is this mentality

Hey E-Comm Peeps! I'm going to spend $15k+ on holiday gifts this year and I want to buy from Shopify stores (and/or folks in the community). Pls drop your BFCM deal pages here. Here's one of my stores' page this year boombeauty.com/pages/bfcm25 Pls share if you are up for it (no

My good friend Ezra is dropping $15k on Shopify entrepreneurs' stores! Drop your store in his thread!

Organic social is the real top of funnel marketing but yall aren’t ready for that conversation

For once Cherene and I agree. People think I am crazy, but we're re-orging our whole team around organic social at the moment. Organic social will be by far our biggest investment going into 2026.

Good stuff Chris Lang

my chatgpt era was cringe

On a mission to help founders who want profits > vanity growth Stop treating Meta like a casino and start telling your story

Thankful for the Commerce Roundtable community 🧡 Thanks to every attendee, speaker, sponsor, and operator who makes it all happen!

♠️ up the sleeve for BFCM 1M Email Subs in Omnisend

USA BFCM Economy Update

when they ask how I blend that roas

business is art