The Fall-Off

Flacko with a Drake diss?👀

The sound is going through an originality crisis (respect to Lexa Gates, Kaicrewsade, and the few pushing it forward). But culture shifts always start from the top.

Making a top 10 J.Cole verses list. ‘Pi’ might be the greatest J.Cole verse we’ve ever blessed our ears with.

J. Cole and Ibrahim H. needa invest in some tech support😭😭😭

99 Build freestyle is disgusting🔥

I might cry the first 65-70 degree day we get in nyc fr .

Wake up, Cole is dropping tonight🙂‍↕️

Bias aside…purely from a musical standpoint…if you told me a rap album is touching this J. Cole project anytime in the next 1–5 years, I’d honestly struggle to believe it.

The storytelling on The Fall Off is what separates great rappers from legendary ones, not many people can write the songs we’re hearing I Love Her Again, What If & SAFETY are some of the best rap songs to come out this decade

Dapped up J.Cole tonight. Had 3 seconds to tell him how his music is the blueprint of how I operate my own life… he won’t remember but I’ll remember this for the rest of my life🖤🐐

These 3 albums are on constant repeat man Each one holds a diff feeling Don - More mainstream sound for when I wanna vibe Cole - When I wanna listen to a pure rap album Brent - when I want good RnB vibes

Chat I’m cooked😭💔🥀 MSG is going crazy

Ser Deadass of the Bronx. First of his Name. Word To His Mother.

Utterly disgusting🔥.

As a music listener: I really like this Baby Keem album and see myself diving into it more🔥 From a marketing lens: I wish he did more with this rollout (i.e. casino themed events, earlier snippets, etc). This album deserved more hype leading up to it because it delivered!

Bam 82 pt is the NBA version of Fivio Foreign's verse on "Off the Grid"

Nggas who listen to Jersey club on full blast with no one else in the car cannot be trusted idc

Isaiah Rashad’s Discography is special man