Christian M. Ringle (@c_m_ringle) 's Twitter Profile
Christian M. Ringle

@c_m_ringle

Researcher at Hamburg University of Technology (TUHH).

ID: 1309019745245634561

linkhttps://www.tuhh.de/hrmo/team/prof-dr-c-m-ringle.html calendar_today24-09-2020 06:40:14

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Christian M. Ringle (@c_m_ringle) 's Twitter Profile Photo
Christian M. Ringle
@c_m_ringle

5 months ago

❌ Myth: “SmartPLS is only for PLS-SEM.” ✅ Truth: SmartPLS does so much more.👉 link.springer.com/article/10.105… Check out the latest #CBSEM software tutorial article using SmartPLS: 📖 Hair et al. (2025), Journal of Marketing Analytics – Open Access!

❌ Myth: “SmartPLS is only for PLS-SEM.” ✅ Truth: SmartPLS does so much more.👉 link.springer.com/article/10.105… Check out the latest #CBSEM software tutorial article using <a href="/SmartPLS/">SmartPLS</a>: 📖 Hair et al. (2025), Journal of Marketing Analytics – Open Access!