I spent forever working on this piece about Uncrustables (all of 2024 -- what??). That's b/c the story of how Smucker's simple PB&J snack got ubiquitous in US culture is cooler than whatever you're imagining. I promise.

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Sports betting is a cancer that will eat sports from the inside out, and it was one of the most predictable disasters in the history of business. Jay Willis Fast Company fastcompany.com/91087570/legal…

Exclusive from Brian Stelter in Fast Company : first in-depth story on NBC News chairman Cesar Conde, with new context on the Ronna McDaniel backlash fastcompany.com/91077007/cesar…

Here’s your guide to the companies you should be tracking in 2024. Fast Company's annual Most Innovative Companies list is out today—and it’s full of insights and surprises. #FCMostInnovative fastcompany.com/most-innovativ…

This Harry McCracken 🇺🇦✡️ story in Fast Company about Jensen Huang and NVIDIA is a feat of efficiency and authority. Everything you need to know in as few words as possible. 👏🏼 fastcompany.com/91033514/nvidi…

Check out Fast Company's awesome 2024 Most Innovative Companies list, featuring NVIDIA Taco Bell, Taylor Swift Prod., MATTEL and more. Congrats to Amy Farley & David Lidsky & the rest of the team! fastcompany.com/most-innovativ…

Congratulations to Clint Rainey, winner of our Audience Award for 'Is It Okay to Like Chik-fil-A?' at @fastcompany. 'It’s smartly structured, well reported, and strong enough to make you question your own stance toward the company,' says Peter Rubin fastcompany.com/90978735/chick…

If you love the waffle fries but always feel a little guilty about it, read this. The Chick-fil-A, Inc. story is even more layered than you think. Amazing read by Clint Rainey in Fast Company
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The madcap situation at @openai was unprecedented—but, as Harry McCracken 🇺🇦✡️ writes for Fast Company, it won’t be the last boardroom drama caused by AI fastcompany.com/90986455/opena…

Sam Altman is back as OpenAI's CEO, capping a wild weekend of boardroom moves, new hires, and staff revolts. f-st.co/E284Ulx

Sam Altman hired by Microsoft to lead AI research after ouster from OpenAI f-st.co/cV79FBM

Could Sam Altman really be reinstalled as OpenAI CEO? Sure. Here's why. Razor-sharp analysis from David Lidsky in Fast Company
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However the drama at OpenAI drama shakes, the safety issue is tearing Silicon Valley apart. paul thompson pulls back and takes the long view in Fast Company fastcompany.com/90985788/opena…

The 2023 layoffs at IDEO are extreme: 32 percent of its headcount. The impact is even more significant than that. Mark Wilson puts it all in context for Fast Company
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'The reign of the girlboss is over,' writes Dr. Elizabeth Segran in Fast Company. Why being a highly visible female founder turned out to be a double-edged sword—and how they paved the way for what comes next. fastcompany.com/90960329/girlb…

SBF trial update: Gary Wang's $200m in FTX loans for 'some investment in this or that'; Caroline Ellison's tracking investments by rounding to the nearest billion; in Ellison/SBF romance, a feeling he was 'distant,' & more: @fastcompany fastcompany.com/90964098/carol…

A Crypto Bro and a Pharma Bro walk into a courtroom…

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Thrilled to have Stephanie Clifford covering the Sam Bankman-Fried trial for Fast Company. Here's her day-one dispatch, featuring jury selection, SBF's court haircut, and his Internet-disabled laptop. fastcompany.com/90957982/sbf-t…

For Gen Z, Rare Beauty ranks above Maybelline, L’Oréal, and Fenty Beauty. f-st.co/zoV7tFL

MUST-READ by @DevinFriedman - because it's brilliantly written (hugely entertaining on a sad topic), and because this is why I never use Zelle (with apologies to my personal coaching clients who regularly ask if they can pay me via Zelle) Insider businessinsider.com/zelle-fraud-sc…