Brett Fish ๐ŸŸ (@brett_fish) 's Twitter Profile
Brett Fish ๐ŸŸ

@brett_fish

๐Ÿซข Unf*cking your digital ads tracking since 2017 | Founder @TagHero_ ๐Ÿท๏ธ | ๐Ÿค Meta and TikTok Technical Partner | Boy (x2) and dog dad

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linkhttps://linktr.ee/brett.fish calendar_today04-10-2008 21:51:27

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Brett Fish ๐ŸŸ (@brett_fish) 's Twitter Profile Photo
Brett Fish ๐ŸŸ
@brett_fish

2 months ago

Let's talk about Meta's infamous "fbc" parameter and why it's so important to your Meta advertising efforts. The "fbc" is the most important user match parameter in Meta's tracking system, and the most heavily-weighted component in your EMQ scores. So it plays a huge role in