Blue Umbrella (@blueumbrellauxr) 's Twitter Profile
Blue Umbrella

@blueumbrellauxr

We're an independent UX research and strategy firm, passionate about using qualitative research and design to solve complex business problems.

ID: 1221550881101008896

linkhttp://blueumbrella.design calendar_today26-01-2020 21:50:20

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An informative webinar by Basel from User Interviews about recruiting during Covid: Large orgs ⬆️ research. Likely to better understand and predict changing consumer behaviours or iterate software design Consistent: incentive rates, no-show rates Hosted by ToRCHI

An informative webinar by Basel from <a href="/userinterviews/">User Interviews</a> about recruiting during Covid:

Large orgs ⬆️ research. Likely to better understand and predict changing consumer behaviours or iterate software design

Consistent: incentive rates, no-show rates

Hosted by <a href="/ToRCHI_Toronto/">ToRCHI</a>
Larene (@larenelg) 's Twitter Profile Photo

Today, my dad cried over the phone, he wanted one week where he could use his computer without my help. He's blind. Each inaccessible webpage tells him, "you aren't welcome in this world." If you don't know whether your website or app is accessible: it's not. Start learning.

Blue Umbrella (@blueumbrellauxr) 's Twitter Profile Photo

As a design researcher, it is deeply fulfilling to see research outputs illustrated beautifully. Peoples' voices come to life, sway emotions and create change. #HumanCenteredDesign #VisualCommunications

Blue Umbrella (@blueumbrellauxr) 's Twitter Profile Photo

We're hosting a webinar for OpenClassrooms students about "Understanding and Analysing Client Needs" for UX, Java and .Net degrees and any others who want to join. We're eager to see what corner of the world students join in from :)

We're hosting a webinar for <a href="/OpenClassrooms/">OpenClassrooms</a> students about "Understanding and Analysing Client Needs" for UX, Java and .Net degrees and any others who want to join. 

We're eager to see what corner of the world students join in from :)
Blue Umbrella (@blueumbrellauxr) 's Twitter Profile Photo

We're so proud of our work with amplelabs_co. Speaking to people directly helped understand their needs and inform the product strategy and roadmap. blueumbrella.design/ample-labs-cas… #UXresearch #Persona #JourneyMapping

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Last year we partnered with Porter Hughes on a web design project with a focus on customer-friendly content and accessibility. blueumbrella.design/abledocs-case-… #UXResearch #AccessibleWebDesign

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We've done a number of research and strategy projects in #insurance. This is a case study that sheds light on the customer's needs in order to align teams and set budgets during an organization's transformation. blueumbrella.design/intact-case-st… #UXResearch #BusinessTransformation

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Helping a client expand into new markets while maintaining brand equity blueumbrella.design/durham-industr… #UXStrategy #UXDesign

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We love working with teams who want to learn and apply qualitative research skills to their day jobs. This is a write up of a Research for Non-Researchers Workshop: Interviewing 101. blueumbrella.design/interviewing10… #ListeningSkills #AskingGoodQuestions

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We're hosting a workshop on Thursday at 12-1PDT / 3-4pm EDT to address questions about UX research plans and moderator guides. Three examples (send yours!) will be selected for a deeper dive.  If you’d like to attend, register:  eventbrite.ca/e/ux-research-… #UXResearch #ModGuide

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And that's a wrap to our first Research Plan & Moderator Guide review workshop! Attendees from US, Canada & Turkey 😍 Huge thanks to Jesse Lee Despard and Sam Howes for sharing their experiences and excellent discussions

And that's a wrap to our first Research Plan &amp; Moderator Guide review workshop! 

Attendees from US, Canada &amp; Turkey 😍 

Huge thanks to <a href="/JesseLeeDespard/">Jesse Lee Despard</a> and Sam Howes for sharing their experiences and excellent discussions
Blue Umbrella (@blueumbrellauxr) 's Twitter Profile Photo

After wrapping up our work with Turf, we're excited to see research insights become integrated in the app design. #UXResearch #FinTech #FinancialGoalSetting

Blue Umbrella (@blueumbrellauxr) 's Twitter Profile Photo

At year's end, we donate a portion of our fees to causes that matter to us. Thank you Cycle Toronto for advocating for safe cycling infrastructure. Thank you Toronto Public Library for providing access to materials and services in a challenging year.