Kruger Products CMO Susan Irving and Broken Heart Love Affair co-founder Beverley Hammond join Blair & Leah Power to discuss the path to getting great work and their award winning campaign Unapologetically Human. Full Episode: 20percent.com/podcast/the-pa… Sneak Peak:

Gmail is losing the war on spam

I try to write a post every 2 weeks. On average, every 2nd post becomes a 2Bobs episode. I particularly liked this pod episode because I had an epiphany (and solved a long-standing problem) in writing the post.

“Sales is where strategy goes to die.” I’ve been waiting for this book from ⁦Scott K. Edinger⁩ for > 2 years. It’s out tomorrow (I got mine last week) and it’s going to make a splash. Aimed squarely at CEOs of sales-driven orgs. amazon.com/Growth-Leader-…

Good post from David C. Baker on the state of remote work punctuation.com/the-pros-cons-…

New post winwithoutpitching.com/quantifying-th…

Shannyn Lee is a badass. Watch as she role plays a Qualifying Conversation with me playing the difficult client. This is what selling expertise looks like. youtu.be/-cGO3cFvgII?si… via YouTube

Brett Colbert brings his direct and provocative point of view—from both sides of the procurement table—to bear on the state of marketing procurement today in this conversation with Blair & Leah Power Marketing Is an Investment: 20percent.com/podcast/market… Sneak Peek:

This post has been bubbling up inside of me for over 20 years winwithoutpitching.com/working-non-wo…

The return of The Business Model Company cofounder Caroline Johnson! In this episode, the trio explore why agency innovation is vital for clients and for the future of marketing services itself. Blair & Leah Power This is Unsustainable: t.ly/Q-S3a Sneak Peek:

This is worth a look if you're wondering where your next lead is going to come from: philipmorgan.substack.com/p/a-workshop-i…

Creative agencies have a business model problem. Tim Williams has a workshop on building a better model: ignitiongroup.com/ignition-onlin…

Some inspiration for you... winwithoutpitching.com/attending-the-…

Erlen Masson David Lubofsky Alex Hormozi Michael E. Gerber I’ve recommend this 100 times but imma do it again… The win without pitching manifesto by Blair Best design/creative business book I’ve read.

Wordle 1,035 1/6* 🟩🟩🟩🟩🟩 Today’s the day

The unstoppable force meets immovable object match that everyone wants to see is Bayer Leverkusen v Real Madrid. Surely Dortmund wouldn't mind swapping?

New article: We Are Driven by Transformation linkedin.com/pulse/we-drive… via LinkedIn

I’ve been away for a while. Anything new?