Birgit Vernunft (@birgitvernunft) 's Twitter Profile
Birgit Vernunft

@birgitvernunft

Creative Strategist / Spotting new ways for Brands to lead in the Digital Age / Most curious person on earth

ID: 23172741

linkhttp://www.yourstruly.de calendar_today07-03-2009 06:38:08

148 Tweet

390 Followers

838 Following

The Latest (@latest_is) 's Twitter Profile Photo

BBH Labs on Twitter: ">THE STUPIDITY OF SAMENESS AND THE VALUE OF DIFFERENCE.>bit.ly/2HxOMRs>the (definitive) article on why difference matters, by @tomroach >learn it by heart… x.com/i/web/status/1…" x.com/BBHLabs/status…

The Latest (@latest_is) 's Twitter Profile Photo

Digital Advertising - Learning the right lessons from Adidas, Marketing & Advertising News, ET BrandEquity …ndequity.economictimes.indiatimes.com/news/advertisi…

Les Binet (@binetles) 's Twitter Profile Photo

Forget Binet & Field. The hot new combo is Field & Hurman. Their new report outlines a framework for measuring effectiveness and a metric for predicting it. A must-steal.

Birgit Vernunft (@birgitvernunft) 's Twitter Profile Photo

Very interesting updates from McKinsey about “The Next Normal” – how will businesses, brands and people adapt to the new realities after corona mckinsey.com/featured-insig…

Rishad Tobaccowala (@rishad) 's Twitter Profile Photo

6 Ways to Build a career. 1. Understand strategy 2. Build 5 leadership traits 3. Manage change so it sucks less 4. Key in on culture. 5. A POV, a Provocation, a Perspective, a POA a must 6. Always re-invent and re-furbish your skills and industry. spark.adobe.com/page/v5Vm3Adj4…

Matthew Kobach (@mkobach) 's Twitter Profile Photo

Great marketing makes you forget it’s marketing the same way great movies make you forget it’s people reciting memorized lines

Julian Cole - Strategy Tips (@juliancole) 's Twitter Profile Photo

Here's your one-stop-shop for all 2021 trend reports. Google Drive with every trend reports - drive.google.com/drive/folders/… A meta-analysis of all the trend reports - medium.com/on-advertising…

Google Deutschland (@googlede) 's Twitter Profile Photo

Zum #EarthDay diesen Donnerstag veröffentlichen Google Arts&Culture, UN Climate Change & vier Künstlerinnen neue, interaktive Experimente. Datenvisualisierungen zeigen darin, was wissenschaftliche Klimadaten über unsere 🌍 sagen & helfen damit, sie zu verstehen ➡️ goo.gle/3v67Gnq [1/5]

Zum #EarthDay diesen Donnerstag veröffentlichen <a href="/googlearts/">Google Arts&Culture</a>, <a href="/UNFCCC/">UN Climate Change</a>  &amp; vier Künstlerinnen neue, interaktive Experimente. Datenvisualisierungen zeigen darin, was wissenschaftliche Klimadaten über unsere 🌍 sagen &amp; helfen damit, sie zu verstehen ➡️ goo.gle/3v67Gnq  [1/5]
Birgit Vernunft (@birgitvernunft) 's Twitter Profile Photo

The long and the short of it - in reality? Brands grow by scaling up short-lived sales activation but beyond that they need brand-building. But what if they cannot afford broad reach? marketingweek.com/wrong-real-mar…

Adam Grant (@adammgrant) 's Twitter Profile Photo

People multitask in over 30% of virtual meetings. If you want their undivided attention, move meetings to the afternoon—and keep them small and short. Our best analytical and creative thinking often happens before lunch (or after dinner). Protect mornings to focus on deep work.

People multitask in over 30% of virtual meetings.

If you want their undivided attention, move meetings to the afternoon—and keep them small and short.

Our best analytical and creative thinking often happens before lunch (or after dinner). Protect mornings to focus on deep work.