bSMART (@bsmartguide) 's Twitter Profile
bSMART

@bsmartguide

Identify your purpose and maximize your potential.

ID: 324710115

linkhttp://bSmartguide.com calendar_today27-06-2011 02:50:54

6,6K Tweet

1,1K Followers

210 Following

Jennifer Risi (@jenrisi) 's Twitter Profile Photo

It’s #CannesLions2021 week. We won’t be there in person but am looking forward to celebrating the power of creativity together. Good luck to all of our network partners. #creativity #collaboration

Jennifer Risi (@jenrisi) 's Twitter Profile Photo

#BrandPurpose can have such a huge impact on your company. Sophie Downes shares insights on how major brands are defining their purpose. Your purpose can evolve over time, but make sure to get your employees on board with your mission. #Branding inc.com/sophie-downes/…

Michelle Castillo (@mishcastillo) 's Twitter Profile Photo

The Gansevoort Meatpacking underwent a temporary shutdown during the pandemic - and a multi-million dollar makeover. Now it's hoping to welcome tourists back to #NYC, alongside the rest of the hospitality industry

Jennifer Risi (@jenrisi) 's Twitter Profile Photo

#ICYMI: #4As CEO @meknyc discusses the organization's big focus areas: diversity, equity and inclusion and the return to the office via Campaign US and Alison Weissbrot. #TSEclientwork campaignlive.com/article/campai…

Jennifer Risi (@jenrisi) 's Twitter Profile Photo

#GenZ has come in at full force, creating a lot of disruption in #ConsumerBehavior. To meet these new demands, you need a #BrandPurpose. Make sure your work makes an impact, socially and environmentally. thedrum.com/profile/siegel…

Jennifer Risi (@jenrisi) 's Twitter Profile Photo

As this year’s #CannesLions comes to a close, ADWEEK’s Larissa Faw spotlights major themes and key takeaways from industry leaders, including 4A's’ CEO @meknyc. #TSEclientwork

The Sway Effect (@swayeffect) 's Twitter Profile Photo

Great to see such amazing work coming from Unilever! They've released multiple #AdCampaigns promoting #DiversityAndInclusion in a very authentic manner. We hope to see more brands take this route moving forward. shootonline.com/news/unilever-…

The Sway Effect (@swayeffect) 's Twitter Profile Photo

We have immense pride that our very own SVP Mari Santana has been recognized as one of @PRNEWS Top Women in PR this year. We are thrilled that PRNEWS has recognized Mari as an Industry Innovator as we do each and every day! #pr prnewsonline.com/go/top-women-i…

We have immense pride that our very own SVP <a href="/MarielenaSan/">Mari Santana</a> has been recognized as one of @PRNEWS Top Women in PR this year. We are thrilled that PRNEWS has recognized Mari as an Industry Innovator as we do each and every day! #pr prnewsonline.com/go/top-women-i…
Michael Paulson (@michaelpaulson) 's Twitter Profile Photo

Tonight is a milestone on the road back for Broadway. It’s the first night of “Springsteen on Broadway,” the first full length event for a paying audience on Broadway since 3/12/20.

Tonight is a milestone on the road back for Broadway. It’s the first night of “Springsteen on Broadway,” the first full length event for a paying audience on Broadway since 3/12/20.
The Sway Effect (@swayeffect) 's Twitter Profile Photo

Powerful read from Understood CMO Nathan Friedman on the importance of embracing the #LTD workforce in companies’ #DEI strategies and his advice to business leaders on how to include this important population in today’s workforce. fastcompany.com/90646292/compa…

Jennifer Risi (@jenrisi) 's Twitter Profile Photo

Good advice here, Dillon Kivo. The impact you make can have a huge effect on your #BrandImage. People love to hear from others through reviews and testimonies, so consider asking your customers for one to drive #BusinessGrowth. #PublicRelations x.com/Entrepreneur/s…

UN Women (@un_women) 's Twitter Profile Photo

The #GenerationEquality Forum in Paris starts tomorrow! It's a landmark event to accelerate progress on gender equality. You can #ActForEqual and become part of building an equal future! 👉 Register now and join us virtually: unwo.men/xA9L50FjTmV

The Sway Effect (@swayeffect) 's Twitter Profile Photo

For consumers, #inclusion is one of the most valuable traits for brands to have. Regardless of which #SocialMedia platform you use, make sure you prioritize #InclusiveMarketing as part of your strategy. x.com/MattNavarra/st…

The Sway Effect (@swayeffect) 's Twitter Profile Photo

We're proud of our partner and client BD for joining forces with @HCR in support of the #EqualityAct. Click below to learn more: hrc.org/campaigns/equa…

Jennifer Risi (@jenrisi) 's Twitter Profile Photo

Interesting read from kathryn lundstrom and Jameson Fleming. #DEI has been a huge issue in the #advertising industry. It doesn't really matter how much you spend on your ads. People want to see authenticity and that you're making an effort to be more #inclusive. adweek.com/brand-marketin…

The Sway Effect (@swayeffect) 's Twitter Profile Photo

How did COVID-19 affect your #creativity? A recent study shows that clients believe that their agencies were more creative and inspiring during the pandemic. Brands found more ways to connect with consumers as we were all going through the same thing. #PR provokemedia.com/long-reads/art…

The Sway Effect (@swayeffect) 's Twitter Profile Photo

As this year’s #CannesLions comes to a close, ADWEEK’s Larissa Faw spotlights the major themes and key takeaways from industry leaders, including insights from 4A's CEO @meknyc. #creative #leadership #TSEclientwork adweek.com/agencies/4-tre…