The B2B Institute (@b2binstitute) 's Twitter Profile
The B2B Institute

@b2binstitute

We are a think tank funded by LinkedIn that researches the future of B2B marketing and decision making.

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linkhttp://b2binstitute.org calendar_today14-10-2019 16:11:28

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The B2B Institute (@b2binstitute) 's Twitter Profile Photo
The B2B Institute
@b2binstitute

3 years ago

“Advertising is not persuasion, it is publicity." Jon Lombardo, our Head of Research, shares why marketers should focus on making their advertising memorable rather than clickable. Learn tips for building memorability in your advertising 🧠 ➡️ ow.ly/3Fsy50Lerxw