Andrei Zinkevich (@azinkevich) 's Twitter Profile
Andrei Zinkevich

@azinkevich

Marketing for B2B companies with long sales cycles | Run weekly Substack with comprehensive guides and templates👇

ID: 390617008

linkhttps://fullfunnel.substack.com/ calendar_today14-10-2011 08:00:10

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Andrei Zinkevich (@azinkevich) 's Twitter Profile Photo

The sales happens when you are not in the room, during the internal meetings. Your champion comes and presents a solution to: - Economical buyers - Technical buyers - Power users But if there was no alignment on the problem, you lose the deal.

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A VP at Snowflake spoke at the latest Grafana Labs sales summit. He was asked ‘how can a rep get your attention with cold outreach?’ His answer had the crowd laughing: ‘You can’t’ He waited until we composed ourselves, then went on to add: ‘The best way to get my attention