A great piece from Databox with 40 top tips for maximising #websiteengagement - including a contribution of some tips from myself! databox.com/what-is-pages-…

Fair play to Steve Kemish and @McGuireDavid for stepping in on this eve's #IgniteB2B session - "Helpful sells" is the key point they are making right now in conversation. Would love to see you both discuss this topic on a panel!

Mic drop!

Excellent framework for telling #B2B stories from Dr Christine Bailey, especially for #sales presentations - S: Situation C:Complication I: Implication P: Position A: Action B: Benefit - weaving data and insights into every section. #IgniteB2B

Use #content to answer questions to map it to various stages of the funnel. simcevoy #ignite Such a fundamental of #B2B #contentmarketing but still remains a huge exclusion in how content is approached.

Big takeaway from this session with simcevoy is that #B2B #sales teams need to stop being order takers & instead be consultants. Get to know the prospect/customer's business and create more value. Ask questions & use data to ask the right questions. #IgniteB2B

83% of #sales teams are on board with marketing's #ABM strategy according to #LinkedIn #IgniteB2B

HOWEVER 97% of sales and marketing teams report issues with process alignment in #ABM - marketing teams creating marketing-led content being one key issue. #IgniteB2B

It's critical for successful #ABM that marketing and sales teams are working TOGETHER on ALL content and messaging intended to be used in the strategy for targeting key accounts to ensure alignment & maximum cut-through. #IgniteB2B

A great framework from LinkedIn with 4 key pillars for ensuring sales and marketing alignment when planning #ABM programmes and campaigns in #B2B. #IgniteB2B

Alongside getting our steps in throughout July, many of the Client Services team are committing to #upskilling by pursuing Demandbase's Foundation and Advanced Certification in #ABM

The #B2B buyer’s journey is increasingly becoming a digital-first exercise, especially as face-to-face interactions have been limited this year. As a result, trust and transparency matter more than ever in #B2Bmarketing: demandgenreport.com/features/indus…

Velo are an award-winning full-service #B2B marketing agency - but there's a lot more to us than that. Our #videoproduction team have created the perfect 90-second video summary to truly encapsulate "Who Velo are" - have a watch:

Delighted to be presenting at this year's marketingb2b #ABMConference!

Not only has 2020 seen Velo shortlisted for the UK and Global Agency awards, but now we are an official finalist in the European Awards too - that’s a full set! Let's hope we can go one better and turn finalist into winner, bringing home the B2B Agency of the Year award 🏆

What fantastic news! Following our "Best #B2BMarketing" award win at The Drum Recommends Awards 2020, this one feels particularly special. B2B Agency of the Year.....well done Velo team! #EUAgencyAwards

What a start to the month! Yvonne Deegan, Velo’s Integrated Marketing Director is speaking at this year's #B2BConf, giving an exclusive session on 'Fuelling and funnelling success through digital #ABM – when traditional sales routes are eliminated’ bit.ly/3k2hd9f

We’ve gone a little crackers! Well, we’ve gone a lot crackers. Find the crackers in our Christmas Cracker Hunt to reveal our top B2B marketing tips of 2020! There are 4 to be found today and another 2 every day until Friday. bit.ly/3niNECE

All I want for Christmas is twoooo...new crackers for you to find today in Velo's Christmas Cracker Hunt! Did you find yesterday's four with some of our best #b2bmarketing tips of the year? Go get 'em: bit.ly/3mt7Kch

#Governance is a cornerstone of further and higher education. Stephanie explains how this is about having independent, high quality and transparent institutions that place students at the centre