The moment that all the competitors have been waiting for is ONLY 1 week away! 5 months ago the Top 4 teams dreamed of competing in the final round of the Canadian Marketing League. Thank you to McDonald’s for sponsoring this amazing final round, we’re lovin’ it!

Today we are featuring one of our own executive team leaders: Diana Atri, who is on the marketing team for CNTAE. Diana is a student at the DeGroote School of Business at McMaster University and she is currently completing an internship. Thank you for sharing your story with us!

Meet Top 4 Canadian Marketing League competitor: Maggie Chen. Studying at the Schulich School of Business to pursue a Masters in Marketing with a science background, Maggie brings a fresh new perspective to the marketing world. Thank you for sharing your story with us Maggie!

With the final round of the Canadian Marketing League fast approaching we asked our Top 4 teams if there was an athlete or public figure they shared a similar mentality with. From basketball legends, to olympic medalists to iconic artists, our Top 4 teams covered it all!

ATTENTION ALL MCMASTER STUDENTS! Do you want to be a part of something that brings about change for the better? Apply now to join the 2021-2022 Canadian Marketing League executive team: bit.ly/CMLExec

As Women’s History Month comes to a close, we wanted to feature one last of our own executive team leaders: Kiran Bassi. Studying at the DeGroote School of Business. Thank you for contributing to this initiative and sharing your challenges along with your personal triumphs!

FINAL ROUND OF THE PLAYOFFS: COMPLETE ✅ What an amazing end to the first year of the Canadian Marketing League. Teams were tasked with taking the McDonald’s Canada and the Toronto Raptors partnership to the next level. Congrats to the Top 4 for making it to the final round!

Microsoft was founded on April 4, 1975. #NewProfilePic and banner to help us celebrate our 46 years in style. 🎉

It’s mixtape season with our Final 4! We start our spotlight with Navjit Dhillon from McMaster University! The solo marauder has been a trailblazer throughout the competition and is in it to win it. Who will be crowned champion of the Canadian Marketing League? Stay tuned!

Up next are Cece Ohayon and Devan Flaming from the DeGroote School of Business at McMaster University. This down to the wire duo came into the marketing arena ready to learn and ready to win. They believe they have what it takes to win. Stay tuned to see who will win it all!

Meet Anika Lee. Studying at the University of Toronto Scarborough campus, Anika is looking to claim the title of the Canadian Marketing League and bring glory to her school. She started out in this competition with a partner and despite having to continue alone she persevered.

The final members of the Final 4 hail from the Schulich School of Business. This team is all about getting the deal done, whether that be through research on consumer insights, or the desire to make some noise in the marketing arena. Will these Beyonce lovers run the world?

They UNDERSTOOD the assignment.

Winners Wanted and winners found. 206 to be exact... but there can only be one winner of the inaugural year of the Canadian Marketing League. Congratulations to the FIRST EVER CHAMPION of the Canadian Marketing League, Navjit Dhillon from the DeGroote School of Business!

Winning $20,000 and the title of the first ever Canadian Marketing League has to be done in a special way. We knew we had to get help from the McDonald's King: Mister C. aka Chuck Coolen! Check out how our winner Navjit Dhillon won the ultimate title and the ultimate snack.

Proud of my little homie nav for winning Canadian Marketing League's CML this year. #ProudBigHomie #TopAd4Lyfe DeGroote Business

Congratulations to DeGroote commerce student Navjit Dhillon on being the inaugural winner of the Canadian Marketing League! 👏👏👏

Dropping this May: The BTS Meal.

We are McExcited! Are you? McDonald's has just announced that they have partnered with global pop icons, BTS, to create the BTS Meal! The countdown begins, Canada launches the BTS Meal on May 26, 2021. We're lovin' it!

Meet the winners who have launched an all-new race...their careers! Each one of them had used their unique skills from the Canadian Marketing League to kickstart their own professional journey. Thank you to General Motors, Kraft Heinz Canada, 123 and PepsiCo for supporting our winners.