It's Friday Guy here at #Serotta ft. Bryar Sesselman from #Bonding. Bryar is sanding a #Legend and… instagram.com/p/bG1TbIv_xZ/

Josh Mock using his finishing skills to perfect the first #Pronto with the "Cool Runnings" finish. Ya… instagram.com/p/bG1rx3P_yB/

Saratoga Spring's version of San Francisco's famous Painted Ladies. #madeinsaratoga #saratogasprings… instagram.com/p/bRRQPCP_7o/

Furniture on the Col de Aspin. From GPM10 friends. #GPM10 #serotta #cycling #tourdefrance #bicycling instagram.com/p/bRSD3Kv_9I/

The New Pronto in Stealth Red, in all it's glory. #serotta #pronto #cycling #red #bicycles #bicycling… instagram.com/p/bT3cw4v_18/

Prontos near the finish line in the factory: bit.ly/12L3V1m #serotta #serottapronto #pronto

Ben Serotta tightening an old quill stem. 1972. #BenSerotta #Serotta #cycling #bicycles #bike… instagram.com/p/bZALvAv_1U/

It's Friday guy here at Serotta ft. Fred Serotta, our factory mascot. #serotta #cycling #serottalove… instagram.com/p/bZATCZv_1q/

We want one of those. Two #Prontos and two #MeiVicis on the final QC rack. #serotta #serottalove… instagram.com/p/bjgojev__H/

Glen Mitchell, Kodak Gallery- Sierra Neveda Pro Cycling Team, racing on the peloton's top of the line… instagram.com/p/bolXhfP_9U/

Here are just a few of our friends on this #FollowFriday. Signature Cycles Fit Werx Get A Grip Cycles @CyclefitUK BespokeSF Sports Garage #FF

Best bikes in the world made by some of the worlds most fashionable, including Stevie Breault. Happy… instagram.com/p/bqxlaTv_03/

When we're not riding, we're off to the races! The track opens Saturday! #saratogasprings #saratoga… instagram.com/p/bymJuFP_4K/

Forty years later, and still made in the USA. #madeintheusa #madeinamerica #madeinsaratoga #usa #red… instagram.com/p/b1RfCFP_w9/

The simple elegance of handcrafted Serotta seat post collars. #serotta #serottalove #serottabicycles… instagram.com/p/b4SMRJv_7s/

There's never been a better time to buy a new Serotta. Order a new model at up to 20% off regular MSRP. Details: bit.ly/1d0ENhl

In Saratoga Springs, our craftsmen are still building great bikes: bit.ly/13U5QTg #serotta #serottabicycles

Want to make your old bike new again? We can refinish it, now for less. Details: bit.ly/186ztSv

Serotta Owners: We have changed our warranty. To qualify, you must register your Serotta by 12.31. Details: bit.ly/15mGgKU

Same great team, new name: Saratoga Frameworks. Details: bit.ly/15llCuu