We break down how well each of these tools perform. link.ragan.com/3MQvne6

Don’t confuse KPIs with goals. link.ragan.com/3XQ7IRw

Also: some new emojis are on the way. Here's today's Scoop. link.ragan.com/3BdSltr

Let’s talk about what’s new on social this week. 👀 link.ragan.com/4gELlpp

Welcome to Miami 🌴 We’re heading to South Beach for our first ever AI Horizons Conference this February. The agenda is now OUT! Cruise on over to see what’s in store and secure your pass. link.ragan.com/4gDF8dq

The numbers don’t lie: many latinas still feel stereotyped in marketing and media. We dive into what statistics show and how you can break the mold for authentic messaging: link.ragan.com/3zp88Fb

Entries are now open for PR Daily’s Media Relations Awards 📰 🏆 See our full list of entry categories and send us your work: link.ragan.com/47KyHRZ

Here's your Friday #Scoop: link.ragan.com/47R5dBN

We need your help! Take our survey on how commtech affects your practice and get $150 off a Ragan Conference. link.ragan.com/3By5iOw

In our latest Wonder Women: Convos with Comms Leaders series, Kaplow President & CSO Randi Liodice shares her journey with CEO Diane Schwartz—from the music industry to leading a top agency. Dive into resilience, media relations, and women in leadership. bit.ly/4hmW72I

LinkedIn isn’t just for job hunting—it’s a growing hub for influencers shaping industry trends. As brands tap into this space, the B2B creator economy is evolving fast. Are you leveraging LinkedIn’s influencer shift? Read more. ragan.com/confessions-of…

Independent journalism is reshaping media. Tara Palmeri’s move to YouTube shows the power of direct audience engagement. For brands, this means new opportunities—but also new challenges. Are you prepared? Read our latest insights. prdaily.com/the-scoop-poli…

The PR landscape is shifting fast. News cycles are shorter, media relationships matter more, and AI is changing the game. Stay ahead at the PR Daily Conference (May 21-23) in D.C. Gain hands-on strategies to sharpen your skills and drive real impact. link.ragan.com/elRw3

Just 7 days until the 2025 Social Media Conference. Learn from top experts, explore AI-driven strategies, and refine your approach to social. Don’t miss the chance to elevate your content and connect with your audience. Register now: link.ragan.com/OT7N1

The right spokesperson matters. Learn when to choose the CEO, a spokesperson, or an outside voice to maximize the impact of your message. Find out more. prdaily.com/picking-the-ri…

Missed the 2025 Social Media Conference? Catch up on the latest strategies from top experts. Get the full recording and learn how to build stronger, more engaged communities online. link.ragan.com/OT7N1

Writing is the foundation of effective communication. Join our three-part certificate course to refine your skills, tailor content for any platform, and learn AI-assisted editing. Strengthen your writing today. link.ragan.com/9Z8ZN

Today, we honored the 2025 class of Ragan’s Top Women in Communications—a remarkable group of women shaping the future of the industry. Your impact is driving meaningful change—congratulations to all the honorees! 👏

The Ragan Top Women in Communications Awards highlighted the leaders shaping the industry. From authenticity to stepping outside comfort zones, the advice shared was powerful. Explore the key takeaways. ragan.com/ragan-awards-t…

Drive meaningful change. Ragan’s Change Management Certificate Course equips communicators with the skills to lead transformation, influence leadership, and craft effective strategies. Starts April 29—register now. link.ragan.com/vNVBr