If you struggle to translate product usage into sales activity because of a lack of visibility into usage data, a dedicated PLG revenue tool like Pace can be a game-changer. Find out more about this new category of tools: paceapp.com/blog-posts/wha…

On product-led growth (PLG) in 2023: Sales, product, marketing, and growth teams will need to harmonize both PLG and direct sales motions into their overall go-to-market strategy in 2023. Justin Dignelli, Co-Founder and CEO of Pace

4. SALES MOTION Problem: - Introduce a PLG/self-serve motion to reduce cost of sales - Acquire more enterprises to diversify Solution: - Monitor volume/conversion for self-serve or enterprise visitors - Optimize & tailor the full funnel for each group (e.g. message, logos, CTA)

There are over 100(!!) open roles on the #PLG Jobs Board across product, revops, growth, sales, and more plgjobs.paceapp.com

In #NYC and interested in meeting other peers in Enterprise Software? Join us this Thursday for our event - The Modern GTM Meetup. We have people from MongoDB twilio Grafana Segment Salesforce and more. There’s limited capacity - so secure your spot! See you there!

From TechCrunch+: Justin Dignelli shares his take on the growing category of companies (that includes Pace!) helping sales teams grow revenue at companies with a #plg motion. [paywall] techcrunch.com/2023/03/13/pro…